Someone mentioned to me that search engines are frowning on link exchanges between blogs. I guess if you have a 100 links on your blogroll, but a dozen or so can't hurt. What do you think?

If we're looking at Google as the Big Daddy of search engines, they are constantly trying to improve their search results to give more relevence to the general searcher. In this way, they can also ensure the relevence of the paid-for ads.

As you say, 100 links could be dodgy, 12 would be fine. No one knows id there's a cutoff, but there's no doubt that it's a combination function. ALl links and no content means a site with little relevence to a searcher, and therefore gets kicked down the results list.

If you had over 3,000 pages of content, then 100 links in a blogroll probably wouldn't ring any bells at Google HQ.

I hate it when people have hundreds in their blogroll. I never have more than 10.

I think somewhere in the neighborhood of 10-20 is pretty safe. Do you really need more than that anyways?

for me 25 links in maximum..

more than 25 is not good, but if the link is to
another blog within the same niche, from my
reading that is acceptable as long as the link
is relative..

We don't really know what's google algorithms.

But as long as those blogrolls content is revelant to your niche, I think it's pretty ok becos' you are providing values to your readers and they may get more related information.

I just hate it when people sells advertising space and are totally non-related to your blog or website. Such as a dog-training site with LV bags links.

Well I know Search Engine Land must have at least 50 and they still get tonnes of traffic from the Search Engines

Of course it does help to have all their good quality links

What about having a links page? On my personal blog, I have a page with links to sites I like. It's more to expand on me so the readers can learn more about me. On professional blogs I don't have this though; just the personal one.

In my blog, I try to minimize the list of my blogroll and only keep those that I read and really match my blog's topic. this is because every link in the blogroll is a chance that visitors leave your blog.

I've eliminated the blogroll feature and instead have a page where I put all my links so that they won't be repeated on every page.

Don't forget that you shouldn't have more than 100 links on a page. Although most sites do have more than that including mine, I would think that having more than 100 external links on a page is not so good as having more than 100 internal links.

I have about 20 links in my site's blogroll, but don't feel bad to have 100 links.

Originally Posted by john294

Don't forget that you shouldn't have more than 100 links on a page. Although most sites do have more than that including mine, I would think that having more than 100 external links on a page is not so good as having more than 100 internal links.

I disagree, just because spiders dont crawl that many doesnt mean its a bad thing. We need to stop letting Google control the web and do our own thing. Thankfully i see examples of amazing blogs and websites daily with tonnes of outgoing links and no problems with their rankings, traffic or RSS Subscribers

I concur, I would say that around 20 links would the max outside limit for a safe amount on blogroll. Why have any more?