yes idenbook, im sure there is a easy way to add a ppc to your WPMU install. the hard way i guess is, every template you d/l to use on your wp install. add your adsense code in there somewhere it looks good, save it, upload it, and make it available to your users. when they use that theme, it will pull up your adsense.
there is a wpmu plugin for adsense, haven't delved into it yet though.
example, a member here "SteveAR" is a good friend of mine, we admin each others forum etc. he made a test blog on my site. you can see it here
STEVE-O
all those ads are integrated into the template. (i love that theme too for a tech blog)
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