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Well there's some truth to it, but I agree, the article needs a lot of tweaking.
Take my blog, for example. I've dropped one link to it, ever, anywhere. I launched it two days ago, and there have been 30 visitors as of last night ( when I had a chance to check the statistics ). Some of them were from here, which makes sense, some of them from www2.blogger.com ( I'm not sure who they are ), and some from technorati.com - not sure how they even found out about me yet, but still. The point is I'm getting a lot more traffic than I'd ever expect with zero seo work.
This traffic all comes on the basis of what I've written, and nothing else. If someone else tries the same approach ( unique, thought-provoking content ) and adds seo into the mix, they'll rule the world.
Seriously, have a look at my blog ( I'm still trying to figure out how to make it display my latest post, and take people there, by the way ), and you'll understand why it's already more popular than it should be.
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