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Is content REALLY king?
Old 08-20-2006, 07:54 PM Is content REALLY king?
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I know tons of people here make quite a bit off of niche content sites.

So the question here is, do you get traffic to those sites from SEO, or do you advertise/link-build, or what?

I think monetizing it isn't so much the question as it is actually getting traffic to all of those niche sites.

I have the resources to create lots of unique content on pretty much any topic, but it's just getting traffic to those that seems to evade me.

So I'm curious how people get traffic to their niche sites or if they don't really try past doing some simple SEO and link building.
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Old 08-20-2006, 08:00 PM
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Build content that people would WANT to read, link to, bookmark, or comment about. I say "build" instead of "write" since there's many different types of content

BTW, If anyone needs great cheap content, hit me up
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Old 08-21-2006, 04:10 AM
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I find it's as much about marketing and packaging as it is content. Focus on one and you're left with a mixture of three scenarios:

A fantastic site that no one reads,
A well marketed site that no one buys from,
or a high converting site that no one knows about.
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Old 08-23-2006, 03:53 PM
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The entire Internet revolves around content as does all other forms of mass media.
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Old 08-23-2006, 06:51 PM
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Content is what people look for. It's not like they look for ads, lol.
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Old 08-23-2006, 07:52 PM
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Content is king, but resourceful content trumps boring content anyday. The mantra on the Internet is "What can this content do for me?"

So whether it's making money, improving productivity or just informative ... the content has to be a resource to users.
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Old 08-29-2006, 01:25 AM
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Content definately helps you in the search engines, I have one site that is only content (and adsense of course) I have done absolutely nothing but submit it to a whole lot of search engines and traffic is rising every day. There are many things that help you get traffic finding the perfect balance between cost and effective is the key, let us all know when you find it.
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Old 08-29-2006, 02:14 AM
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Sure, great content is what makes a website. But if noone knows about it, you dont get visitors. You also need incoming links to get your content visible. This involves some internet marketing, such as directories, articles, etc.

Having a content site is nothing different from having a business site - you need to market it. It may be a tad easier, as it is content that both visitors and search engines love, though.
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Old 08-29-2006, 03:45 PM
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I have always appreciated the saying “Build it and they will come”, but I can certainly recognize the frustration when you continue building, and no one is coming. And NEXT brought up a very valid point, being that they are coming to you for content, not for your ads. Keep your content unique it’s the best thing you can do, and so many people struggle to achieve that, but also don’t forget to keep it relevant to. Keep your ear to the web and find out what people are really looking for. An excellent tool I have used in the past is Google Trends. google.com/trends

Also don't forget your Four P's of Marketing. Product, Price, Promotion, and Placement.

Most importantly be patient with niches, it will always take more time than you want to arrive at your goal.
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Old 08-30-2006, 10:38 PM
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Unique Content is King. If you have great content on a site that is only monetize with adsense then youre click tru rates would be low. If you have o.k. content on adsense sites then you will have better click tru rates, thats why alot of people use generated content as apposed to painstakingly writing content.
If you want people to stay on your site, book mark your site, remember your site, come back to your site, recommend your site; then you have to give them unique quality content and of course adsense is not your main monetization method for these sites. These sites are also good to capture visitors names and email information so you can build a list and correspond with them and build your customer base. Unique content is different from o.k. content.
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Old 08-31-2006, 10:07 AM
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As far as search engines are concerned, I find that the majority of my traffic
seems to come from the "longtail" searches.

I could spend hours trying to optimise my content to exploit highly competitive
keyphrases but I find that more often then not, well written content can bring
in more traffic from some of the longer, more obscure search phrases.

I think that's why naturally, human written content can actually work better
than something that's been software generated around 2 or 3 word phrases as
they tend to contain more of the longer phrases that people actually search
for.

You might struggle to get in the top 100 for a 2 or 3 word phrase but actually
find that your site ranks number 1 for many different "longtail" 4 or 5 word phrases.
Generally, a quality written article is more likely to hit upon these long phrase
combinations.

Best Regards
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Old 08-31-2006, 10:55 AM
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Content is what keeps people to your website, it is really important, if not the most.
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Old 09-02-2006, 12:23 PM
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To advertise it, you can use article marketing.
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Old 09-04-2006, 04:47 AM
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Unique content is definitely the king. Having a niche (or so called 'niche') is not a good choice if there's already plenty of other people doing the same. If you have unique content (that comes from your own mind) and if you have gathered some really interesting information, people will heard about it. Word of mouth is playing quite likely the most important part of getting traffic to my site.

Marketing is okay, but concentrating on giving unique and valuable content is the key.
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Old 09-05-2006, 05:26 PM
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"If you build it, they will come"

The only catch is, it has to be unique.. Why would I want to come to your website to see the same content on the other website?
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Old 09-06-2006, 02:39 AM
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Quote:
Originally Posted by un1x View Post
"If you build it, they will come"

The only catch is, it has to be unique.. Why would I want to come to your website to see the same content on the other website?
Well, I'd say this is partially true. But if content is the king, then marketing/promotion is the queen, or at least prince. You have to get SOME word out to get somebody interested.

I agree about unique content. Technorati has over 52 million blogs. Why should anyone come to your site is the question. Promoting the site (like getting some local newspapers interested, telling to friends etc.) is necessary. I still think that any amount of SEO, marketing or promotion can't beat the good old word-of-mouth: if you write extremely interesting articles with unique point-of-view or unique twist, they can catch attention from other bloggers... who can help spreading out the word.
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Old 09-12-2006, 01:41 AM
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Content is really king if it is GOOD. Ad it is a very hard task to create good content. What is good content? Here is the discussion.
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Old 09-12-2006, 04:38 AM
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content without exposure is nothing
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Old 09-12-2006, 06:02 AM
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content without exposure is nothing
Yes...

...and high quality content with LITTLE exposure is MUCH BETTER than worthless content with GREAT exposure. :yinyang:
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Old 09-12-2006, 07:22 AM
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Originally Posted by Game Producer View Post
Yes...

...and high quality content with LITTLE exposure is MUCH BETTER than worthless content with GREAT exposure. :yinyang:
Yes, great content generates word of mouth
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