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It depends on whatever works for you. Right now, AdSense is at the top of my list. They have a great support team that always answer my emails quickly. Their ads almost always relevant to my content and are ads that my users would likely click. I hate YPN for the fact that their ads are always so inaccurate to what's on my site. Google's never been late to send me a check, they have direct deposit too but I haven't had a chance to look into it but will probably do the next day or so.
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