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You make it sound so easily. Many people never use all their ads in one go. Some people have blogs and will write a review and then input their links in that review, some will using landing pages for each product and then do PPC marketing, some will do a site just with a few links on each page of their site with other content and then others will just use banners and maybe rotate them as you say, but I wouldn't think the rotation of banner ads will be the best performer when making money from CPA, I would think it would be the reviews and the landing pages with ppc marketing.
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