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Web design firm - what do you think of these names?
Old 07-16-2008, 12:34 AM Web design firm - what do you think of these names?
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Hi, everyone. I am a web developer who works mostly with musicians & artists and I'm launching my own site next month. I have a few possible names to choose from, but they don't have a whole lot of intrinsic meaning...without development.

I know I have to run a trademark search on any potential names but for now I'm just trying to decide which direction to go in. The purpose of my business is to offer musicians websites customized to fit their needs - made by, and for musicians. Most of my clients are 20-35 and in the classical music/jazz sectors.

Tell me what you think of these:
  • vibraso(DOT)com
  • kyobu(DOT)com
  • seven-8(DOT)com
I chose Vibraso for how it sounds. It's very similar to "vibrato," an Italian word for a popular vocal technique.

The second one's just a random 5-letter domain I own. Kind of cool, but probably best for something in an Asian market.

Seven-8 has personal meaning for me but probably doesn't make sense to non-musicians...it's my favorite time signature (7/8). It's a very jazzy, modern rhythm. Musicians get it, but regular people seem to either think it's a play on "seven, eight, nine" or a birthdate.

Someone on a different board suggested "the-musicians-site" but I don't want anything that generic, and there are already a LOT of variations on that theme out there. Most of my referrals come from word-of-mouth and internal contacts so I'm mostly concerned with having something unique I can develop over time.

What do you think?
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Old 07-16-2008, 03:11 AM Re: Web design firm - what do you think of these names?
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Quote:
kyobu(DOT)com
I like this one.
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Old 07-17-2008, 11:01 AM Re: Web design firm - what do you think of these names?
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go with the time signature idea.

your target market are musicians, they will understand and remember it. Which is the most important thing for branding.

Look at possible variants as well such as 78time.com
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Old 07-17-2008, 02:54 PM Re: Web design firm - what do you think of these names?
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Thanks for the replies. I would love to be able to use the time signature idea, but I noticed there's a trademark in progress for seven8 - which makes me think that even with the hyphen, I might be infringing (even though it looks like they're an entertainment company and don't do websites, they deal with music)

There is already a company called Seven8 Media in Australia.

If I attach a different word to it, like Designs, is that kosher?

Thanks for helping me out here!!
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Old 07-18-2008, 07:37 PM Re: Web design firm - what do you think of these names?
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trademark law is one huge minefield, and a lot of it is down to intent rather than actuality.

Getting a trademark and protecting it for a common word is impossible. Even the might of Microsoft came unstuck on that one.

so the use of seven-8 as a hostname should not infringe trademarks.
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