car site for e-com may not be a good choice. too much competition. you have to decide first what you wanna do with the site. you want it be the face of your company, or seriously sell cars?
for the first, just make a informational site with about us, contact, services etc.
for the second you are looking at spending quite a bit of money developing and maintaining the site. if your stock is more then 100 new arrivals every week you may consider that.
look at this site I developed for a client of mine
http://www.valetautos.com
Its semi dynamic. Meaning its programmed to take off inventory once its gone from the list, also allows user manually update the inventory.
if you wanna put your foot on ecom you have to spend quite a bit of effort.
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