Old post, but what the person is probably asking is HOW do you get your products into Froogle. First off, you need to sign up at Google Base, which is http://www.google.com/base
Then you need to go through the process of getting your inventory into Google Base format, which is typically in CSV or Tab delimited.
The easy route is to use a tool to do all this for you. I suggest using something like ChannelBrain, which can assemble your inventory into the feed format you want, then send it to the shopping engines of your choice.
You can visit that product here, here: http://www.channelbrain.com
The nice part about using a tool like ChannelBrain is that you simply get your inventory into ChannelBrain, then you can press the button and have it go to the shopping engines like Froogle. It supports about 12 or 13 shopping engines and its very easy to use. Also comes with a reporting tool to allow you to see the traffic, sales etc.
Gary
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