General Discussions

**RickPlmr** · 03-22-2007, 08:16 PM

No, this isn't a spam post. I'm just wondering if anyone has seen anything like this in the real world.

Seriously, let's say you wanted to hire someone to help improve your online marketing presence. Wouldn't you want to hire someone who was in the trenches learning, failing, succeeding every single day? And wouldn't you want to ensure that person continued to be on the bloodiest cutting edge possible?

If you lock them into working solely for you they'll either 1) lose interest and produce mediocre results, or 2) lose their cutting edge and become out of touch with the Internet audience. Either way your sales aren't going to improve.

I think the ideal job would be one where I could work for half the day for the company and half the day keeping up my websites. I'd flip back and forth all day long, and each effort would compliment and improve the other.

I think I'd make that company a lot of money (and myself along the way).

What do you think?

**ADAM Web Design** · 03-22-2007, 09:11 PM

I think you should apply to Google. They allow employees 20% paid time for pet projects if they want it.

**RickPlmr** · 03-22-2007, 09:12 PM

I'm about an hour and a half from The Dalles, OR where they just opened shop... hmmm.....

**ForrestCroce** · 03-22-2007, 10:59 PM

They've been making a presence in the Pacific Northwest. You should consider it.

What do you mean by "bleeding edge?"

I have a feeling what you're talking about would be more suited to web sites that depend more on traffic than sales. Like advertising. Or "shareware" - software you can try for a month before you pay for it. Microsoft hires people to blog and comment on other blogs about how they're not as incompetent as everyone says, so the idea is to counter negative PR. Walmart probably does the same thing. But I don't think companies that give a neutral impression will be as interested.

**RickPlmr** · 03-23-2007, 03:54 PM

Bleeding Edge: not just relying on last year's knowledge of internet marketing techniques - or even last month's. Trying a variety of different marketing techniques on a variety of different sites on a regular basis, to continually keep in touch with the rapidly changing internet audience.

**Learning Newbie** · 03-23-2007, 04:21 PM

If you're relying on "today's" marketing techniques, doesn't that mean you're still following ( and hence not bleeding edge ) instead of inventing tomorrow's?