I have been experimenting swappng Yahoo Publisher Network and Google adsense and find the Yahoo ads are slightly outperforming Google Adsense.

This is on the same page, with the same keywords. I show Adsense one day, then Yahoo the next day.

I think maybe it is because Yahoo has a minimum cost per click of 10 cents, while Google has a minimum of 5 cents CPC.

Has anyone else experimented with this?

JM

i've noticed greycobra.com uses yahoo ads, and they know what they are doing so im not sure.

I think that yahoo pays slightly higher for less clicks.

You have to have a lot of clicks for the same traffic at G.

Have Yahoo started allowing Indian sites to use publisher network??

dont think so. But basically yahoo pays more but terrible ad targetting, meaning no one will click yahoo ads because they are irrelevant most of the time, and have low amount of advertisers.
Plus its very hard to get accepted, they never reply >_>

i've been running yahoo ads for several weeks now after having used google ads for a month or so and have seen a small improvement. i have also noticed the CPC is much higher with yahoo than with google

Hi guys,

I have register my self on Yahoo Publisher Network for ads by yahoo but i didn't recieve any reply from yahoo. Any reason.

I have seen google ads on so many site but i have seen ads by yahoo on few sites. Is yahoo ads are somthing new to web ?



Thanks
Kaleem