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Which Adwords strategy is better?
Old 01-07-2011, 09:06 AM Which Adwords strategy is better?
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Let's say that I have $1000 to spend on adwords, and will not put in any more money. Let's also assume that I already know the best keywords. Should I spend the $1000 all in one month to get the word out, or should I spread the $1000 over 10 months? Maybe I should do something in between?
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Old 01-07-2011, 10:36 AM Re: Which Adwords strategy is better?
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If you have a rope, and you want to... no that's too abrupt. Okay, if you want to make a sandwich, right? And you want to know how much cheese to put in, say it's a cheese sandwich, that's not hard, it's about "yay" wide, the slice, and the bread too.

If you want to buy cheese for a party, should you buy like 1 packet or 1600? Or 20?

Well, HOW MANY PEOPLE are you inviting to your party.

It's the same with google ******n bleedin adwords isn't it chuck?

You want to buy as many ads as you need to reach the people you want to reach.

But here, here's one massively more important thing for you to do with that precious money before you spend it.

Take a budget of about 20 dollars, and really no more. And spend a very long time creating ads VERY carefully, with only a handful of keywords at most, per ad group, and test out ad text to get the best CTR. Do it carefully and slowly over merely 20 dollars, and when you spend your 1000 dollars you can make a big profit selling whatever it is you are legitimately selling via google adwords if that is what you are doing and that is the only way that it will succeed.

Be careful.

RULE ONE: do not overpay

RULE TWO: delete and pause and replace keywords, ads etc as and when you have carefully tested every single one, one by one, carefully, so as to get the best possible result and income

rule zero (implicit): do not cheat or lie or steal or be immoral or bad to people or overlook responsibility or all the other stuff which can also ruin your website, indirectly

Last edited by CannonFodder; 01-07-2011 at 10:39 AM..
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