Posts: 724
Name: Joni
Location: In a state of confusion
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What I have found in my work is that big and small companies want a logo that brands them and it must be versatile. i.e. they will want to be able to put it on anything from material or vinyl to glass or ceramic. You almost HAVE to use Illustrator for that. especially big companies because they are usually the ones who want the versatility. Corel Paint has their version of Illustrator but I believe it was originally designed for arhicitects and engineers - it doesn't have the same tools and versatility that Illustrator has. Most importantly you need to create logos in vector art so that they can be manipulated onto any material source without loosing its resolution and Photoshop can't do that. (at least not yet)
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I found a kindred spirit in you RobK!
I have not come across too many people who appreciate (or LOVE in my case) Illustrator as much as I do. It's been my favorite since the beginning. It's not because of the vector style. I just feel that as far as drawing & painting your own artwork it has the most versatility and freedom. The ability to mix your own paints and gradients is the best thing since sliced bread in my opinion. I feel like I'm actually painting with oils or water colors - I mean like it's real paint! Of course I love it's drawing capabilities too and I actually think it's a better text program than MS Word. It has a lot more flexibility then pagemaker but I don't know InDesign yet. This winter/Spring I'm finishing up Advanced Photoshop - next Fall I'll be taking Advanced Illustrator and Dreamweaver - can't wait I know its going to be a blast!
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"If there’s anything more important than my ego around, I want it caught and shot immediately! Douglas Noel Adams (also Zaphod Beeblebro!)
I specialize in Color Marketing look for my blog coming soon. Yay!
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