Posts: 4,264
Name: Sugarcane Gray
Location: Hell, Southern Spain
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Quote:
Originally Posted by Backslider
Ahh yes... another myth from the SEO "experts"...
Yes, there was a period in time where search engines pretty much ignored the keywords tag. The reason for this was that the same SEO "experts" were using the keywords tag to SPAM search engines.
Things change however and search engines continue to advance. The situation is now as follows: If your keywords tags contains content that is ACTUALLY ON THE WEB PAGE, then they are very useful and search engines will make good use of them. IF however they contain content that IS NOT ON THE WEB PAGE, then the page/site will be suitably penalized.
The same goes for any other tricks from the so called experts, eg, your title tag and meta description.
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actually it's something I've tested myself.
the whole foundation of Google was NOT to be based on the keywords META tag. And they generate better search results because of it.
And yes, search engines do advance, and they advance in much more complex ways than using a completely outdated and irrelevant META tag to understand a page's content.
What you are suggesting is that Search Engines have progressed by stepping back a decade. Lunacy.
Quote:
Originally Posted by Backslider
If your keywords tags contains content that is ACTUALLY ON THE WEB PAGE, then they are very useful and search engines will make good use of them.
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And how exactly would they make use of them? If they're on the page, and the search engine understands the content of the page, what possible use could the keywords field have?
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