Internet Marketing Tycoon

**Bijay** · 08-30-2008, 11:19 AM

Now a days SEO is being a common term for the people.But what is Search Engine Marketing ?Is it same like Search Engine Optimization ?

**chrishirst** · 08-30-2008, 12:08 PM

No

Optimising can be part of the broader Marketing strategy but doesn't have to be.

Optimising is making the site be the best it can for conversions.

Marketing is advertising and promotion of the site and it's products or services.

**phyza** · 08-30-2008, 05:52 PM

Yes chrishirst is right .. Marketing is just to promote your website to everyone and optimizing contains the methods you are using for marketing

**seo.tejas** · 09-03-2008, 02:06 AM

SEO + SEM = Internet Marketing

**EdTheil** · 09-06-2008, 05:07 AM

So what does search engine marketing consist of ? How is it used to convert products?

**chrishirst** · 09-06-2008, 06:44 AM

It's visitors you convert

Search engine marketing is simply the process of using search engines as a advertising medium.

**Joe.forex** · 09-11-2008, 09:19 AM

Quote:

Originally Posted by chrishirst

It's visitors you convert

Search engine marketing is simply the process of using search engines as a advertising medium.

Agreed... SE marketing is just to promote your products over SE and bring traffic to our sites.

**francis84** · 09-12-2008, 12:12 AM

From wikipedia:

Quote:

Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results for targeted keywords. Usually, the earlier a site is presented in the Search Engine Results Pages (SERPS) or the higher it "ranks", the more searchers will visit that site. SEO can also target different kinds of searches, including image search, local search, and industry-specific vertical search engines.

Quote:

Search engine marketing, or SEM, is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs). According to the Search Engine Marketing Professional Organization, SEM methods include: search engine optimization (or SEO), paid placement, and paid inclusion. Other sources, including the New York Times, define SEM as the practice of buying paid search listings.

Now, you have idea whats the difference between the two.

**JimWilfred** · 09-13-2008, 02:47 AM

Hello,
SEO is part Of SEM both are related but not same thing

**extraspecial** · 09-15-2008, 02:35 PM

I think both are similiar but SEM is part of SEO... because both of them depends on search engine and you need optimizing for search engine marketing

**seomax** · 09-17-2008, 08:12 AM

Your marketing entry should be strong , cause of online reputation

It's a whole lot easier to lose a reputation than it is to gain it back. Reputation is an investment in your future. The web already has enough scam artists and fly-by-night operations so when I find we point of positivity we cling to it and then point it out to others.

**carlyc** · 09-18-2008, 03:50 AM

Both are different from each others and both are the part of Online Marketing...

**bakerc** · 09-21-2008, 05:02 PM

Quote:

"This Easy, Fast And Secret Method Is Making Normal People $100's A Day Online"

I take it you are trying to promote this (from your link)

Just a giggle but have you thought of buying the book your promoting

**northbeach23** · 09-22-2008, 06:03 AM

No its differ. Search Engine Marketing is very broad.

**proson** · 09-23-2008, 03:17 AM

Quote:

Originally Posted by seo.tejas

SEO + SEM = Internet Marketing

not quite, seo + sem is search engine marketing, internet marketing is big topics that covers many aspect:

email marketing,
web 2.0 marketing or social network marketing
blog marketing
video marketing
article marketing
forum marketing
and the list go on!

**jazardezign** · 09-30-2008, 07:09 PM

SEM is also considered Pay Per Click management in many instances. Agencies usually have a SEO to cover optimization and SEM to cover paid search engine marketing efforts.

**Gamer12** · 10-02-2008, 10:06 PM

I would say to be successful in SEM, you need to know SEO. So I would say SEO is essential. Then you need to know the different ways of doing the SEM. If you consider ranking in the 1st page in Google is a good internet marketing strategy, then SEM is just a by product of SEO.

**Jsmith** · 10-03-2008, 04:15 AM

Quote:

Originally Posted by Bijay

Now a days SEO is being a common term for the people.But what is Search Engine Marketing ?Is it same like Search Engine Optimization ?

Search engine marketing is pretty much like it sounds. Marketing via the search engines. This can be paid traffic "ppc," or Seo.

**regmac** · 10-08-2008, 09:05 AM

Search Engine Marketing is a term used to describe the way how a site is marketed on search engines which are mainly used by surfers. SEM is taken to attract visitors to your site and SEO is used to convert this visits to money. Thus, SEM = SEO + other factors of SEM.

**carol123** · 10-14-2008, 03:10 AM

Quote:

Originally Posted by francis84

From wikipedia:

Now, you have idea whats the difference between the two.

this is the right answer.