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I struggled with article writing results for a long time until I learnt a few hard lessons:
Articles can be used for many things including getting traffic or for search engine links. If you are clear about what you want from your articles stick to that purpose only. Choose the number of articles, length, tone, quality that match your purpose.
Like everything else in life, not all article directories are created equal. Study the market and find the best ones for your purpose and focus on them.
This is a job and needs to be taken seriously. Even in the narrowest niche, there is a lot of competition for the attention of users or of the SEs. You must plan a campaign that will last for a significant length of time and you need to submit consistently over time.
At the end of the day you are trying to beat the competition in your niche, so the answer to questions about how many, how long etc, is simply more than the other people.
Your calculation is then do you get a good return for your time, and that is why eventually most markets become dominated by those who work smart and have deep pockets.
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