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I too thought that the $100 for Google payment would be prohibitive at first, but once your website starts to grow it's actually quite reasonable.
In the beginning it might take you several months to get a payment, but with Google paying rates as high as a few dollars per click, the profits can add up fast.
Once your site is up and running, you'll be glad that you chose a service which is scalable and reliable--if you go with one of the smaller companies, you might get more money up front, but if your site gets too big the small guys might not be able to deliver enough diversity of ads or enough impressions for your site.
I would at least try Adsense before you start with one of the others--I did the same thing, figuring I would see how much I could make in a month before switching back to another service, and it worked so well that I never switched back. Google can be a *****, but Adsense is a good enough service that you should at least give it a shot.
Tom
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