Well it wasnt my idea but heres the thoughts:
Enter a website, scan website for theme / content type and suggest keywords, show the search frequency for keywords taken from something like the free wordtracker keyword tool
Then show the top 10 sites in google or something for those terms with the click of a button, ie. view on google link or just show them on the actual EF page
Or just general enter keywords, show search frequency and top results across all engines to show the type of competition they have, and maybe stats on the competitiors to take things a bit futher such as
No. of pages indexed
Backlinks
Age of domain
I think that would be a pretty awesome tool
If that doesnt make much sense feel free to give me a call or contact me on skype or something 
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