Offline Marketing Tycoon

**daisies1062** · 08-02-2011, 08:24 PM

I am planning to make a drop card (and distribute or leave it in public places such as restaurants and etc) with my website url in it for everyone to read (as one way of advertising my site) and would like to ask your opinion if it's a good idea or if anyone here have try it and if it really work.

**shoeses** · 08-25-2011, 09:34 PM

Not quite sure though but seen people dropping or giving cards to customers in restaurants (those that allow this things) or even to people at the entrance of malls here in my country.

**Jim Gillum** · 08-26-2011, 03:07 AM

Saw a lot of that about 35 years ago.......and it still goes on..
Would have to think that it is working....at least to some degree...

)

**visiontree** · 08-31-2011, 01:39 AM

Generally speaking, most restaurants and small businesses will not let you come into their establishments and solicit their customers. The best ways of going upon using a business card to promote activity in business and/or websites is by finding local businesses that tend to the same related area that you are trying to promote. Then go in and ask if you can leave your business cards for others to pick up. Another way is you can pin a few of your business cards to bulletin boards. Most grocery stores will have these for local advertisements when you first walk into their stores.

**vladinati** · 09-09-2011, 06:56 PM

Instead of doing it random why not join a local association where potential clients are. Ex. look up trade association in your community and go to a meeting and meet people who are looking for your services.

Good Luck mate.

**Shey** · 09-21-2011, 03:23 AM

Yup, this is still happening and I think it still works

If you're using this approach, the golden rule is to make sure you have a handful of business cards wherever you go.

Some great places to drop your cards are hair salon, convenience store, at a bar while you are still not drunk, one of the counters in the bank, business and payment centers. For me, the best dropping place is the airport!

sneaky marketing works!

**dancorkill** · 09-26-2011, 09:51 PM

If you do it, remember to make a very clear offer on the card. Something that compels people to read it and then take action. Also strongly agree with distributing somewhere your potential customers are (even better if they are already spending money on related services).

**Mug** · 09-30-2011, 06:35 PM

Hey Daisies,

What business sector are you in? I would be interested to see card dropping works. I imagine the conversion rate is pretty low unless your card has a detachable discount voucher. Good luck.

Tom

**cantletugo** · 11-26-2011, 02:33 AM

I still see it a lot and I actually use it myself. The process is hard as you need to find restaurants and places that will allow you to drop off the business cards. I saw huge increases in clients though.

**longlivemedia** · 04-20-2012, 05:42 AM

What I found easiest was to go to places relative to your business (but not competing with) and ask if it’s okay if you leave a stack of business cards. Usually I offer to do the same for them and it’s merely an exchange of cards. This way it’s a win-win for both parties.