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When you have available space - What do you do?
Old 06-30-2006, 03:16 AM When you have available space - What do you do?
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Hey,

If you have space going on your site, which do you think you should do, have a banner showing the space is available in the hope to attract new advertisers quicker, or put in a filler that will pay you a lower rate until you find an advertiser?

Normally I have a banner showing the space is available, but I have just started testing out using a filler to see if it makes much difference.
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Old 06-30-2006, 10:57 AM
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I always end up promoting other websites I run if Adsense is already maxed out on the page. I don't run any CPM based networks because the ads aren't relevant enough.
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Old 06-30-2006, 11:15 AM
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I promote my own sites or a friend's site. I usually don't have available space though because I use AdSense mainly, heh.

Edit: Oh, and CJ ads are put up too.
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Old 06-30-2006, 11:22 AM
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I always run either cpc ads via adsense, or cpm ads in any open space.
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Old 06-30-2006, 12:23 PM
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I end up running CPC's from azoogle or cross promote other sites.
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Old 06-30-2006, 07:14 PM
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I add ads to some sites
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Old 06-30-2006, 07:47 PM
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I think it would be good to add some banner that shows that the spot is available to buy. But if you have a site with very good traffic and memberbase, maybe filling that spot with some cpc is a better deal.

//Andreas
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Old 06-30-2006, 08:04 PM
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This highly depends on your target audience, traffic and your websites credibility.

If you're receiving high amounts of traffic, the best two options would be either a CPC banner placement or to advertise that the space is available to rent for advertisement.

Where this banner links to is also very important. I'd highly suggest a custom landing page with information on traffic, CTR, demographics, etc.
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Old 08-30-2006, 05:27 PM
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Use the filler ads and code a vertical bar next to it saying adspace available which links to your rates page. Or split the space in half and do half-filler, half promo...
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Old 08-30-2006, 07:09 PM
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On client sites I've found cross-promotion to work quite well.
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Old 06-20-2007, 07:57 PM yo
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Good Post
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