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What is my traffic worth?
Old 01-05-2007, 12:59 PM Question What is my traffic worth?
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So I'm looking to approach a few gaming related companies for monthly banner/sponsorship of my forums.

This is part of my plan to FINALLY monetize one of my sites, using contextual and banner ads.

http://www.necrotalk.com

Here is a breakdown of my traffice for 2006...

Per Month:
Unique Visitors: Range: 6,200-7900 Average: 7260
Raw Hits: Range: 1.03mil - 1.49mil Average: 1.28mil

Per Day(for december):
Unique Visitors: Range: 496-900 Average: 658
Raw Hits: Range: 24,000 - 47,000 Average: 33,000


So I was wondering. Based on this information I have two questions:

1. What monthly rate(range estimate) would you approach gaming related companies with for a monthly position in top banner placement.

2. How else(other than contextual adsense/ypn ads) would you monetize this traffic?

Thanks.
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Old 01-05-2007, 01:03 PM
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Hits don't mean anything... you need your impression stats...
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Old 01-05-2007, 01:39 PM
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Quote:
Originally Posted by NBF View Post
Hits don't mean anything... you need your impression stats...
But the hits stats are so much bigger! :thumbup:

But youre right, here:

Month Unique visitors Number of visits Pages Hits Bandwidth
Jan 2006 7567 25995 202547 1394075 3.20 GB
Feb 2006 7799 20900 154866 1181208 2.49 GB
Mar 2006 7977 23818 182972 1326728 3.03 GB
Apr 2006 7008 20762 169889 1234496 2.70 GB
May 2006 6700 20552 197359 1419154 3.47 GB
Jun 2006 7537 22711 211408 1490649 5.35 GB
Jul 2006 6993 21652 210112 1311654 3.48 GB
Aug 2006 6865 23017 210720 1311396 3.39 GB
Sep 2006 7748 26325 210594 1326474 3.31 GB
Oct 2006 7778 24826 204752 1236589 3.29 GB
Nov 2006 6285 20563 181293 1159464 2.94 GB
Dec 2006 6871 20424 173653 1039863 2.74 GB
Total 87128 271545 2310165 15431750 39.37 GB

So which column would be "impressions" then? Number of visits, or Pages?
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Old 01-05-2007, 01:44 PM
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Advertisers are going to be interested in page views and uniques.

They will also be interested in any demographic data you can give them as well, although I never give any
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Old 01-05-2007, 01:54 PM
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I mean i have analytics on the site, so i can give some general demographics data like: most of the visitors are in the US.

So i think it looks like my pageviews are from 190,000 to 210,000 per month.
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