Quote:
* Pretty sites get the most traffic.
* SEO begins after the site has been developed.
* SEO requires regular tweaking.
* SEO is easy to learn.
* SEO is unpredictable.
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I'm not too sure that these are all myths...
I would at least argue that the following is true:
* Pretty sites get more return traffic, and generate more inbound links nuturally. (I.e. this is a nice looking site: LINK)
* SEO requires regular tweaking. (If not tweaking, then at least monitoring, surely)
* SEO is easy to learn. (The basic principals are easy to learn. It's the implementation that is difficult)
* The results of your SEO activities are difficult to accurately predict.
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