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Need advice on implementing keywords for multilingual site
Old 12-04-2007, 01:23 AM Need advice on implementing keywords for multilingual site
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Hi guys,
I'm designing this site for a client which involves a lot of mixing of English and Thai text. I'm trying to figure out how to optimize / implement keywords for all the content. Using just English keywords won't have the desired effect I guess. So do I use a mix of both English & Thai? How do search engines handle such cases?

If anyone done something a similar job (be it English + any other language) - please share your experience on this matter.

Thanks,
m^e
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Old 12-05-2007, 09:31 PM Re: Need advice on implementing keywords for multilingual site
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Quote:
Originally Posted by micro^earthling View Post
Hi guys,
I'm designing this site for a client which involves a lot of mixing of English and Thai text. I'm trying to figure out how to optimize / implement keywords for all the content. Using just English keywords won't have the desired effect I guess. So do I use a mix of both English & Thai? How do search engines handle such cases?

If anyone done something a similar job (be it English + any other language) - please share your experience on this matter.

Thanks,
m^e
I don't know for Thai but I'm using a metatag to tell engines which text is in French and which one is in English because often people who use Google will use the default setting 'search pages in Spanish/french/German/ whatever' from the Google interface, not the option 'pages from the Country' nor the option 'search all the web'.
The tag is
<meta http-equiv="Content-Language" content="fr-ca"> at the top of your page (here fr-ca is French Canada of course). This helps greatly Google to classify your page.
In short, I never mix up both texts, they are separated on two different pages.
If you want absolutelly to mix both languages on the same page it means that most of your readers will be from Thailand and even if they do not all search for keywords in English on Google those keywords will appear anyway if they are in your text. At the 877 th position but anyway... There is less competition for Thai words I'm sure.
So if your question is about metatags, metatags that describe your best keywords are ignored by most engines, metatags to show which language you use are important and I would use the metatag for Thai, not English, and if you have paragraph titles in bold or headers the best decision is probably to take the keywords that describe well the relevant paragraph in the dominant language of each section.
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Old 12-11-2007, 11:58 PM Re: Need advice on implementing keywords for multilingual site
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I've done a number of multi-lingual web sites. Always a bad idea to have two languages on the same page - try to get the site divided into the two language sets if possible - otherwise you lose the advantage of good page titles. Also amount of text per page tends to suffer due to having to force two languages on a single page.

If you must have 2 languages on one page, try to cater to the dominant traffic in terms of page titles, alt attributes etc..
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