I'll spill the beans. Better than cutting the cheese, right?
Your PageRank is always the same for a page ( at any point in time) no matter how you describe that page. Calling it "that ugly green page with the table code" or "my resources page" or even "the site's home page" doesn't change the URL, which means the PR is unchanged.
PageRank is assigned to Pages. Page isn't usually capitalized when we mean a web page, but I wanted to use visuals to highlight the uncanny similarity between Page and PageRank.
PageRank is updated about every millisecond, but that's only inside Google's database. They "publish" a data feed every buncha months, so when you use the toolbar or go to some website to look your PageRank up, when most people say PageRank, that's what they mean. It's just a frozen snapshot of the internal Google PR that we can't see, so that's close enough. The point of this whole story is your PR does change, so if you look at it a year ago and today it might be different. But if you look at it today but decide you want a different keyword, your PR will be the same.
Another thing people sometimes confuse and call PageRank is if you put a keyword into Google and figure out where it ranks in the SERPs. That also changes all the time - it's so not stable if you're in a competitive keyword, your position could change by the time you read this. The things that determine where you rank for a search term have almost nothing to do with PageRank. We can prove this by - Finding a page in Google that was created after the last time they updated the PageRank in the toolbar. Since that page doesn't have any toolbar PageRank, but ranks in searches, PR can't be very important to SERPs rank.
- Noticing that on any SERP, the top result usually doesn't have the highest PR.
- Seeing how only 1 or 2 pages from your site come up in a search. It's usually the page that's closest to what a person is searching for, instead of the page on your site with the highest PageRank.
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