Posts: 10,815
Name: Steven Bradley
Location: Boulder, Colorado
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Manish I don't think what you've offered is proof of the meta keywords working, though I can understand why it might seem that way.
Your page title is using most of the same words you're using in your meta keywords and while I didn't look over your page in depth I'm guessing the words are also on the page and perhaps in the anchor text of links pointing back to the domain.
If you check all the phrases you use in your meta keywords tag you'll notice the ones that have more words different from your page title don't rank as well. I would suggest it's more a coincidence that you rank for your meta keywords, because you happen to use those words in other places that will affect where you rank.
You can easily test to see if the meta keywords are working. Remove them and wait till MSN reindexes the page. Then see if the page ranks lower. If it does put the meta keywords back and see if your rankings move back up to where they were. Try removing and adding them back a few more times and see if the results are always that you rank better when the meta keywords are present.
Another test would be to use words and phrases in your meta tags that aren't elsewhere on the page or in anchor text pointing back to the page. If you can get the page to rank for those phrases then you can say the meta keywords are having an affect.
Right now you're drawing conclusions about the effect of something when there are other more likely causes. For example imagine every time you got into your car you wore you favorite hat. Later you draw the conclusion that the hat is causing the car to move since it's always present. Obviously the hat had nothing to do with the car working. It just happened to be along for the ride. I'd suggest your meta keywords are simply along for the ride and not responsible for the ride.
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