Posted from by blog:
Josh Puckett
Riding on the coattails of BluehatSEO, here are a few ideas of getting free backlinks, and more.
Make (or buy, if you can’t design), a decent CSS template. Now, how to get your backlink… you can do it one of two ways. The first is “whitehat” and very clean and upfront. Simply have your link in the footer of the design, saying: Designed by YourLink. Then in the license, just say you require the backlink to remain the template for use. So then you score a sitewide textlink on whoever uses your design, and is nice enough to leave it in. Now for the more blackhat methods.
You have your template all designed and set up. What you can do is in the footer (every good template has a footer), add an include that calls a PHP file on one of your sites. From here, we can do one of two things.
First, if you want to be really sneaky, you can style the footer (or at least the DIV that calls your PHP file), to exist at like x=-1,000 pixels, so it is in the code, but doesn’t appear on the page. Then you can stick whatever you want in there. Imagine having 100 sites use your template, and you can stick links to all of your sites, on all of those sites, and they’d never know. It’s like your own personal link farm. You could ever put pop up codes in there (Adversal anyone?), or java script to prompt a homepage reset (to your homepage of course, read more on this over at BluehatSEO again). The possibilities are endless.
If you’re not comfortable with this, you can just include the PHP file and have it visible, rotating links one at a time. Say you leave one site in the PHP file (so one link is displayed in the footer of the template), for 2 weeks, then you want to switch it to another site, you can, just edit the PHP file.
Having the dynamic ability to change links on hundreds of sites, to whatever link and anchor text you want, is very, very powerful. Don’t be an idiot with this, be sensible. The logic behind this is great, but you can sure screw up someone’s site. These methods are just meant for basically helping out someone (with a free design), and meanwhile building links back to your site to help with SEO, and doing so invisibly.
Enjoy!
