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Hi everyone,
This is my first post on searchenginewatch, so I hope I'm posting this question in the right forum. Apologies if I've chosen the wrong one.
I currently work for a site based in the UK, for UK consumers. The domain is a .com. We are close to expanding internationally, first of all into the US. As we have already marketed and built up a successful business using our .com domain for our UK market, we can't go down the route of having a .co.uk for the UK and a .com for the US. This leaves two options, either to use 1. subdomains (us.yourdomain.com) or 2. subfolders (yourdomain.com/us).
From posts I've read on other threads to do with expanding into european countries, having a ccTLD and being hosted in the country in question are both important factors when optimising for a particular country. From what I know .us domain isn't really used which is why I've come down to the two options above. Is the hosting an important factor? If so that would limit it to the subdomain option. Unless there's something you can do with subfolders to host them in different locations?
Are they any other factors, besides the points I've outlined above, that I should be taking into consideration. I would really appreciate any help with this decision. Thank you.
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