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Buying a site - how to determine value
Old 08-05-2007, 03:34 PM Buying a site - how to determine value
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I've been working on trying to get links today, and I came across a certain site, and first I was going to write the guy an email to see if he would link to me, but then I did a bit of research into the site after which I decided to ask if he wanted to sell the entire site instead.

He wrote back and said "Minimum $2500". I'm trying to figure out what to counter-offer (if anything) and what the real value is, but this is my first time doing this and I was wondering if you might be able to give me a bit of advice on how to proceed? Here is the info I've found out about the site so far:

PR: 6
Age: 1998
Inbound links: 1152 (according to Yahoo)
Inbound .edu links: 198 (according to Yahoo)

Alexa shows negligible traffic to the site. Compete shows a spike in May of this year but I don't know why.

There are no ads on the site so I'm not sure what use the guy would have for the site - he can't be basing his price on revenue.

By the way the main reason I'd be interested in buying it is to 301 redirect it to my site so I can take advantage of his site's age and links (which should help with SEO). As far as I know I'd have to get his domain login info because if the search engines see the ownership transfer the site would basically lose its SEO value - correct?

Basically I don't know the value of his site because I'm not sure how to estimate how much a redirect would help my own site SEO-wise.

Any thoughts you have would be much appreciated...

Thanks,
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Old 08-06-2007, 04:27 PM
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This is a hard call since I don't know how much value the has to you. Can you not keep it online and cross promote your existing site? Or just monetize it at its current level rather easily? $2,500 for a PR6 site in your niche sounds reasonable honestly.
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Old 08-06-2007, 05:42 PM
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I have to agree with Lee. I think a PR6 site in a speciality niche for 2500 is a good deal.
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Old 08-07-2007, 12:21 PM
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$2500 seems reasonable. I wouldn't do the redirect, I would keep the site live and work on it to use as cross promotion with your other site, you risk losing a lot of the value in the site with a redirect. A domain transfer should retain the domain age of the site and you will want an official transfer to ensure you are the legal owner of the domain if you purchase it.
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Old 08-14-2007, 01:44 PM
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PR to me doesn't really mean much to me. What is the traffic like and where is it coming from?
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Old 08-16-2007, 12:03 AM
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True about PR unless you are trying to monetize your site through link sales....then it does help!
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