SEO Tycoon

**VirtuosiMedia** · 12:11 PM

For those of you who haven't heard of him before, Matt Cutts works for Google and generally acts as their public voice on Search Engine Optimization. Several days ago, he posted a blog with links to many of Google's policies and recommendations on SEO. Specifically, he talks about robots.txt, user feedback and spam reporting, cloaking, nofollow, doorway pages, and making your sites primarily for users. If you haven't read the post, you can find it here.

And just in case you're wondering, the PageRank he talks about isn't the little green bar that gets updated 4 times a year, it's the actual PageRank formula that Google uses to determine ranking. The green bar is only loosely associated to actual rank and is neither a reliable metric nor a goal worth chasing down. Concentrate on conversions, not PageRank.

**francis84** · 06-05-2008, 01:46 PM

Quote:

Originally Posted by VirtuosiMedia

And just in case you're wondering, the PageRank he talks about isn't the little green bar that gets updated 4 times a year, it's the actual PageRank formula that Google uses to determine ranking. The green bar is only loosely associated to actual rank and is neither a reliable metric nor a goal worth chasing down. Concentrate on conversions, not PageRank.

Wait... Does it means NOW that PR can be now associate with your SERP?

**VirtuosiMedia** · 02:30 PM

Quote:

Originally Posted by francis84

Wait... Does it means NOW that PR can be now associate with your SERP?

No. Please note the use of the words: "only loosely associated". Your public PR that you can check and get a little green bar and a number for is useless and really doesn't mean anything because it doesn't update frequently and doesn't actually determine where you are on the SERP. Google has a private equivalent to PR that they don't share that determines where you are placed on the SERP. The article is talking about the private PR.

Personally, I wish they would either do away with the public PR or actually make it represent what everyone seems to think it does.

**francis84** · 06-10-2008, 01:37 PM

Quote:

Originally Posted by VirtuosiMedia

No. Please note the use of the words: "only loosely associated". Your public PR that you can check and get a little green bar and a number for is useless and really doesn't mean anything because it doesn't update frequently and doesn't actually determine where you are on the SERP. Google has a private equivalent to PR that they don't share that determines where you are placed on the SERP. The article is talking about the private PR.

Personally, I wish they would either do away with the public PR or actually make it represent what everyone seems to think it does.

I never heard of private PR before... Thanks for correcting me.

**webcosmo** · 06-13-2008, 03:50 PM

What I heard is that ranking for SERP is totally different then PR we see.

**JohnnyD** · 06-13-2008, 05:04 PM

I'm going to have to go check out that link. I'm bummed that my little green bar is worthless.......

**hookmeup** · 07-14-2008, 07:04 AM

Im no seo guru but ive learnt alot from forums like this one. I have had great success in ranking with google but not so much with msn and yahoo. Having said that id rather have google than the others. Can anyone explain how to differenciate seo tactics to get noticed with msn and yahoo?

**juliensimon** · 07-14-2008, 01:02 PM

great article. Thanks. it's pretty well worded and straight forward.

**IBMeye** · 07-19-2008, 12:17 AM

To call the public PR worthless is untrue. There is not better objective method to quickly ascertain the trustworthiness or stature of a site. You can look at domain age and backlinks and quality design and conpatibility, blah blah blah. But to get public page rank take links from high PR pages which eliminates 95% of sites. It can be faked and can't be trusted too much, but it isn't worthless.

**chrishirst** · 07-19-2008, 11:46 AM

Quote:

But to get public page rank take links from high PR pages

Not necessarily, PR comes from any pages that pass a PR value however minuscule.

Quote:

It can be faked and can't be trusted too much, but it isn't worthless

?? That's a bit like saying TV evangelists are worth listening to.

**farishussain** · 07-19-2008, 02:21 PM

Great Post. Thanks. it's pretty well.

**francis84** · 07-21-2008, 12:50 AM

Quote:

Originally Posted by webcosmo

What I heard is that ranking for SERP is totally different then PR we see.

In simple mathematical words:

PR is not equal to SERP (because the two has unique and different algorithms)

**jingwen** · 07-21-2008, 01:15 AM

I want to konw how to make the PR of my website jump?
Thanks!

**VirtuosiMedia** · 07-21-2008, 02:31 AM

Quote:

Originally Posted by jingwen

I want to konw how to make the PR of my website jump?
Thanks!

Open the window and give it a shove?

Please read the entire thread. PR doesn't matter.

**chrishirst** · 07-21-2008, 03:57 AM

Quote:

Originally Posted by jingwen

I want to konw how to make the PR of my website jump?
Thanks!

Use a cattle prod?

**carlyc** · 07-22-2008, 05:47 AM

Nice post

Thanks for sharing

**MatrixIT** · 07-22-2008, 06:29 AM

Quote:

Originally Posted by jingwen

I want to konw how to make the PR of my website jump?
Thanks!

Well I'd start by reading this thread and then realise that the whole point of this thread is that its worthless lol.

If you're wanting to learn how to optimize sites, I'd start by having a look through a couple of tutorials like this one

**johnlloyd** · 07-22-2008, 07:38 AM

the article is quite interesting directly pointing out guidelines from google.....very helpful article!

**saurabhj** · 07-22-2008, 09:22 AM

A very interesting article. Thanks for share !! It cleared many doubtful points for me

**summer14** · 07-22-2008, 10:00 PM

Very helpful article. In this way I can now do my promotion with guidance of these rules so that It will lessen the probability of mistakes. Thanks for sharing.