SEO Tycoon

**Vizcom** · 05-21-2009, 08:48 AM

My view on adding links to any website is add them where they should go. If your text is about a certain subject and there is another website which relates to it (which backs-up what you are talking about) or another section on your website then add a link. I don't go mad and add them everywhere.

I've been reading about the term 'link juice' no follows etc. Apart from the obvious issue of taking your visitor to another website what are your views on having outgoing links on your site?

Does it affect your Search Engine Results? 'Standing' or Page Rank?

**stevejeff** · 05-21-2009, 09:11 AM

Yes obviously, certainly it will affect the ranking, page rank factors etc. But we don't have any other go , in order to get links we have to give links. So I always prefer doing three way link exchanges rather than reciprocal.

**Vizcom** · 05-21-2009, 09:52 AM

Steve

What I meant was by adding links to your page for example if I was talking about Google Base on my eCommerce page do you think adding a link to Google Base is a good or bad thing. Should I add a no follow or robots txt file?

**Jeremy80** · 05-21-2009, 02:42 PM

Having external links on your site can be a good thing, provided that you link to relevant, trusted websites. Google is more likely to trust a website that has some external links compared to a website that doesn't link to any other websites. Having too many external links on your site can be a bad thing though. Each external link gets sent a bit of internal PR that could otherwise be sent to your other pages.

You don't necessarily have to add nofollow attributes to your external links. Just keep your external linking to a minimum. If you are linking to a less relevant page, it may be worth using nofollow.

**VirtuosiMedia** · 05-21-2009, 05:10 PM

Someone can correct me if I'm wrong, but this is the way I understand it: Having a lot of links on a page doesn't directly hurt that page's PageRank, but it can affect the PageRank passed to each of the pages you link to from that page.

Imagine Page A is our starting page and it has a PageRank of 4. Page A links to Page B and Page C and the PR that it passes each of those pages its PR divided by the number of links on the page, so PR4/2 links = PR2. If you were to add an additional link from Page A to Page D, the passed PR to each page would be 1.33.

What the nofollow attribute value is supposed to do is tell Google that you don't want that link to be passed PR. Google might still index a page from a nofollowed link, but in terms of passed PR, you're effectively reducing the number of links on your page that receive PR by adding nofollow. So if we were to make the link to Page D a nofollow link, then the passed PR to Pages B and C would return to PR2 rather than PR1.33.

Now just because a page is passed PR2 "link juice" from another page doesn't necessarily mean that it will receive a PageRank of 2. There are other factors involved in determining PageRank and only Google know for sure what they all are and how they work together in their algorithm.

As to whether or not you should nofollow external links, that's completely up to you and if you want to pass PageRank to those pages. In my site redesign that I'm working on, however, I'm nofollowing all of my external links and a number of my internal links as well.

**willcode4beer** · 05-21-2009, 06:22 PM

Try thinking about the use of those links for the user.

Are you linking to things that are useful? If the answer is yes, then it's probably not a "bad neighborhood" (as google puts is) and needs no rel="nofollow"

In fact, if the link is particularly useful, I recommend adding rev="vote-for".
think of vote-for as the opposite of nofollow

**sijugk** · 05-22-2009, 07:15 AM

It also heard that too many nofollow links on your Page may hurt your ranking. Google expect the way get link juice and pass it to good sites.

**vangogh** · 05-22-2009, 05:48 PM

What VM described above is correct. One thing I would add is that if you nofollow all your external links keep in mind that most people are probably going to nofollow any links back to your site, if they even link back to you at all.

It might seem like a good idea not to let any 'link juice' flow out of your site, but to get you usually have to give. Say I noticed you linking to me, but every link had a nofollow applied. You shouldn't expect to get any links back from me.

**VirtuosiMedia** · 05-22-2009, 06:03 PM

That's a good point. I might reconsider and be a little more selective on that account.

**John LA** · 05-22-2009, 10:09 PM

Quote:

Originally Posted by Vizcom

My view on adding links to any website is add them where they should go. If your text is about a certain subject and there is another website which relates to it (which backs-up what you are talking about) or another section on your website then add a link. I don't go mad and add them everywhere.

I've been reading about the term 'link juice' no follows etc. Apart from the obvious issue of taking your visitor to another website what are your views on having outgoing links on your site?

Does it affect your Search Engine Results? 'Standing' or Page Rank?

You can have an outgoing link on your site if it can benefit you. The benefits can vary but be it on your side.

It also depends on what you site/page is all about. If you are making it for affiliate marketing, then let your outgoing link be an affiliate link. Even if the readers go out, they still are possible money from your affiliate commissions. Or you may also want to link it to your other owned sites.

If you are an adsense marketer, it is in Google's TOS that yu should have an outgoing link on your site rather that the ads themselves so you may also want to have an affiliate link rather than just out going links.

You should limit your outgoing links because the PR that should have been your may link to other sites because you are linking to them.

**fghaegele** · 05-22-2009, 10:22 PM

IF the links add value to your site, then your page ranking will improve.

In other words, it must be relevant content. Links to affiliates do not help.

**vangogh** · 05-27-2009, 01:29 AM

VM, just link out to sites you think over value to your visitors. Use a nofollow when you want to link to a site as an example of something you're saying, but don't want to recommend. Maybe you're righting a post about Spamsense sites and want to show people what they look like without helping the site in question with the link juice.

If you have user generated content you might want the nofollow since you don't honestly know what's on the other side of the link.

In general I think it's best to let the link juice flow. Give to get.

**GameFriends.com** · 05-27-2009, 01:34 AM

no follow was put in place out of necessity really to avoid people completely tricking the system, but the internet is a web and you should not hesitate to link out to other websites. Blackholes on the internet exist where websites only promote themselves but they are doom to failure or a lonely future.

**vangogh** · 05-27-2009, 01:57 AM

nofollow was added in the hopes it would combat blog comment spam. The thinking was that comment spam was done for the link. That wasn't entirely true and nofollow never worked as intended. Over time Google morphed it into something else, though some would believe their intention from the start was that something else.

**ericajoieake** · 11:57 PM

absolutely yes, nofollow attribute really affects your page rank because this attribute avoiding to pass the link juice of the site to the linking website.

**Gene2009** · 05-27-2009, 05:40 PM

If you want to help those websites who are just starting to build traffic to their website, you might want to support the do follow movement..