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Old 01-14-2010, 03:57 PM Whose Fault is This?
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I have one client that is complaining that her conversions are low - and they are. However, I've brought the traffic in through organic and referral means (that are targeted), her bounce rate is very low, the average pages viewed per visit is over seven pages, but no sales.
Every 1,000 visitors, there is about 2 conversions - not good at all.

Now, I didn't design the site, but I was looking at the pics of the merchandise - and I think they are not that great. and believe me - this is the type of stuff you need to see detailed pics of if you want to buy it.

Sooooo, whose fault is this, because I feel like my client is blaming me for the low conversion rate?
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Old 01-14-2010, 04:07 PM Re: Whose Fault is This?
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If the site is optimised for conversions no amount of promotion will improve that.

The fault lies with whoever is optimising the site. SEO is not just about getting traffic.
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Old 01-14-2010, 04:20 PM Re: Whose Fault is This?
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If you got targeted traffic, then there is no way it is your fault.
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Old 01-14-2010, 06:02 PM Re: Whose Fault is This?
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Originally Posted by trafficke.com View Post
If you got targeted traffic, then there is no way it is your fault.
I believe in this...
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Old 01-15-2010, 12:31 PM Re: Whose Fault is This?
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Well guys - talked to my client today - she admitted out of the blue that her prices were way to high...probably the reason that there were no conversions.
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Old 01-16-2010, 08:36 PM Re: Whose Fault is This?
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If you got targeted traffic, then there is no way it is your fault.
If the traffic isn't converting maybe it isn't as targeted as you think?
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Old 01-17-2010, 11:59 PM Re: Whose Fault is This?
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Well guys - talked to my client today - she admitted out of the blue that her prices were way to high...probably the reason that there were no conversions.

Whenever there is a problem, we need to communicate more. You could have both sat and worked out this fact earlier if you had not wasted time blaming each other.
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Old 01-18-2010, 03:44 AM Re: Whose Fault is This?
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Obviously it's better to clear the misconception between you and your client first! It's obviously better to clearly know and discuss about the site and what could be it's futute, the mode of work, expectations etc. and in every point you need to thoroughly understand your clients need. It's always better to discuss all those things than blaming each other on later!
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