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I have one client that is complaining that her conversions are low - and they are. However, I've brought the traffic in through organic and referral means (that are targeted), her bounce rate is very low, the average pages viewed per visit is over seven pages, but no sales.
Every 1,000 visitors, there is about 2 conversions - not good at all.
Now, I didn't design the site, but I was looking at the pics of the merchandise - and I think they are not that great. and believe me - this is the type of stuff you need to see detailed pics of if you want to buy it.
Sooooo, whose fault is this, because I feel like my client is blaming me for the low conversion rate?
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