SEO Tycoon

**LilyEntrust** · 08-17-2011, 02:40 PM

Hey there.

I hear a lot about how "press releases" can help to build links to your site. But my question is: how are so many businesses able to benefit from press releases? Aren't press releases kind of like news? So how would a company who was selling cookies or something be able to write a press release?

Thanks.

**chrishirst** · 08-17-2011, 02:48 PM

Press releases are ABSOLUTELY NOTHING AT ALL to do with SEO or link building.

Press releases are for when you have something to announce to the waiting public.

**LilyEntrust** · 08-17-2011, 02:55 PM

That's what I thought. I mean, that's what I know - I used to work for a press organization and we wrote press releases. That's why i was curious how so many SEO people are managing to use press releases as some linkbuilding tactic...

**chrishirst** · 03:46 PM

Because they read NINE year old mis-information then claim to be "experts"

**ComEd** · 08-17-2011, 07:39 PM

Just want to correct something here. JUST FOR YOUR INFORMATION..!!

Writing and distributing online press releases should be included in your monthly link building activities for several reasons:

1. They are a great source of publicity for your company
2. They can rank in the search engines, increasing your brand visibility and recognition
3. They provide quality, one way links to your site
4. They can get picked up by various media outlets and be transitioned into offline press releases and news stories

The benefits of distributing a well-written and newsworthy press release are pretty straightforward. But it’s very easy to only look at them from an SEO perspective. This is a very dangerous thing to do! Yes, online press releases can have an effect on your SEO, but in the effort to make a press release SEO friendly, I’ve seen companies make mistakes that render the press releases useless from all perspectives, including SEO.

**chrishirst** · 08-18-2011, 12:20 PM

And ALL OF THAT is marketing and promotion.

**bigcat1967** · 08-19-2011, 06:35 PM

Quote:

I hear a lot about how "press releases" can help to build links to your site. But my question is: how are so many businesses able to benefit from press releases? Aren't press releases kind of like news? So how would a company who was selling cookies or something be able to write a press release?

PR is just old fashion advertisement...

**Jimbob1208** · 08-24-2011, 04:23 PM

It is all in the title - "New company launches a cookie that helps you loose weight'

**Benmoore47** · 08-25-2011, 03:06 AM

Quote:

Originally Posted by chrishirst

Press releases are ABSOLUTELY NOTHING AT ALL to do with SEO or link building.

Press releases are for when you have something to announce to the waiting public.

I'm not doing it for a long time. I find it not that effective on my part.

**Smithandrew** · 08-25-2011, 07:11 AM

Few benefits from Press release are
- Press release distribution is fairly inexpensive
- You can boost your company’s visibility
- Press releases can establish you as an industry expert
- Good press releases can spread far and wide
- Use your news to get more customers
- Investors keep up with the news too

**devsat** · 10-17-2011, 04:35 AM

Quote:

Originally Posted by LilyEntrust

Hey there.

I hear a lot about how "press releases" can help to build links to your site. But my question is: how are so many businesses able to benefit from press releases? Aren't press releases kind of like news? So how would a company who was selling cookies or something be able to write a press release?

Thanks.

hi,
Press release is used to communicate to your intended target with your news. There by, it will helps you to get back links.

**StanleyC** · 10-18-2011, 04:05 AM

Hi You can use a press release network to optimize your PR & for getting more backlinks. they simple spread your content on internet & help to create more backlink to you.

**schwaman** · 10-20-2011, 05:39 AM

Just submit the press about your business or site(of course it can be some other themes), if your press is accepted, you get a good one for your SEO.

If you are talking about quality press distribution, you do need write it with you wisdom.

**PimpSolutions** · 10-24-2011, 09:07 PM

Press Releases may get your traffic and visitors. Not going to do much for SEO though.

I love using press releases with local niches. Even building relationships with writers/editors in the local section as they can write stories for you which give you short term boosts in your traffic