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Old 02-18-2007, 06:59 PM SEO vs. PR
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Hello everyone...does anyone know what kind of effect SEO has on the PR of a website, or vice versa? I know SEO is the most important thing when promoting website. Would anyone know how a high PR would effect top rankings on the major search engines? I've been trying to promote my site as much as possible but cant seem to increase my PR. I've added my site to tons of directories and tried to build back links by link exchanging but still have a PR of 0. Is not having a PR affecting top ranking on the major search engines? Hope you guys can help. My website is www.AutoShopLinks.com if anyone can give me some advice!!

Thanks!!!

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Old 02-18-2007, 07:22 PM Re: SEO vs. PR
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The page rank checking tools aren't very accurate - they update once every three months, and give different answers depending on which Google data center they ask. Anyway, PR itself doesn't very important. What matters is traffic to your site, and how you do for whatever searches are relevant isn't actually so tied to the PR on the toolbar.

Links from directories and link exchange have been devalued - they aren't worth very much to Google. They're not really endorsements because anybody can just add themselves; any particular link doesn't mean "this is a quality site," and quality sites are exactly what Google want to return to their users.

You might think about what are the most useful or unique parts of your site, and email blogs related to cars, car shows, maybe travel. If these people think you're "newsworthy" in the blog sense, and write about you, this is exactly what Google is looking for.

The link you posted doesn't work, by the way. Also, your site redirects to an index.php a folder deep - Google will eventually understand the redirect, but it can take them months to sort out.
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Old 02-18-2007, 07:28 PM Re: SEO vs. PR
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does anyone know what kind of effect SEO has on the PR of a website, or vice versa?
The only cause of PR is backlinks.
Quote:
Would anyone know how a high PR would effect top rankings on the major search engines?
Real PR will have a marginal effect not worth worrying about, Toolbar PR will have no effect and isn't even a factor in the Google algo.
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I've added my site to tons of directories and tried to build back links by link exchanging but still have a PR of 0.
Maybe your havn't seen an update yet, toolbar PR is only updated 3 or 4 times a year.
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Is not having a PR affecting top ranking on the major search engines?
Not in the slightest.
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Old 02-18-2007, 07:31 PM Re: SEO vs. PR
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You've got much deeper issues than just PageRank (which is merely an indicator whose importance has been blown WAY out of proportion.)

I know you didn't ask for a review, but in this case, the things I'm suggesting will help you attain some of your SEO goals since they will enhance the user experience. It's also a lot easier to get people to link to you organically when you actually give them a reason to.

For example, on the left side of your home page, you have a link for Scosche accessories (which I'm assuming is the car kits, etc...did sell car audio back in the late 90s.)

Click the link. You see what happens? Nothing. No Scosche accessory dealers of any kind. And the form itself doesn't indicate that you're searching for Scosche accessory dealers. If you're going to have a link like that, have some of the featured dealer links right there on what should be the Scosche page so that people can actually see that you have stuff.

The same thing goes for your other major categories and "brand names" (although I don't think too many people would recognize Scosche. ) Give people at least SOME links on those pages with links to more stuff. You'll make life easier for them AND for search engines alike to crawl your site.

Next up: site map. If you're going to cover that many links, you oughta have a site map, if for no other reason than to make SE spiders' lives easier. You give them a means to navigate your site quickly and easily, they'll show you a little love in return.

Next: your cart. I noticed you're selling T-shirts using what appears to that Zen shopping cart or whatever it's called. I know Zen's in the name somewhere because you've got the zenid= querystring kicking around in those URLs. Session hashes in querystrings are baaaaaaaad. Shouldn't do it. Wouldn't be prudent. SEs don't like 'em much and perhaps more importantly than that, they look ugly as sin in the address bar. Who wants to see zenid=2a7023b0f03be844b130a93262d59b91 up there anyway?

Next up: your title tags. These should describe the pages of your site. People already know they're on autoshoplinks.com...assuming they can read your banner.

Whiiiiiich brings me to the next issue. alt attributes on images...gotta have 'em, my friend. You never know who's looking at your site (or more importantly, who's visiting without actually being ABLE to look.) If you're going to use images, describe them with the alt attribute for the benefit of those without eyes (including your friends the search engine spiders...think Image Search.)

There are other issues, I'm sure. But I don't want to come down all hard on you myself, and in the interest of group participation (letting others have a turn and all that), I'm going to stop there.

The long and the short of your issue is that your user issues should be your primary focus at this point, not promoting it. Even if you do manage to gain any kind of ranking and traffic under certain keywords and phrases, your site does nothing to keep users there once they find your site.

Side note: for those wondering who Scosche is, they're an aftermarket radio car kit manufacturer (possibly among other things, but the store I worked in only carried the kits, and I stopped working there in '99 so my knowledge is rusty at best). If you buy an aftermarket deck (e.g. a Pioneer deck) and you have a car with the large factory deck (e.g. about 98% of GM cars), you'll need the car kit to fill in the excess space and keep your new deck from bouncing around in the big open hole.
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Old 02-18-2007, 07:32 PM Re: SEO vs. PR
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Thanks guys for the information. Very helpful!!
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Old 02-18-2007, 08:25 PM Re: SEO vs. PR
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Thanks Adam Web Design for the informaiton. When you mentioned adding alt attributes on images ....what do you mean? I know the website needs work but i appreciate any and all feedback (good or bad)!!
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Old 02-18-2007, 08:31 PM Re: SEO vs. PR
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<img src="your image" width="image width" height="image height" alt="Text used to describe the image for people who can't see it" />
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Old 02-18-2007, 08:45 PM Re: SEO vs. PR
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AutoShopLinks -- I agree with everything that has been told to you; however, since you did ask for a Site Review, I gave you my two-cents worth; hope it helps you.
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Old 02-19-2007, 05:11 AM Re: SEO vs. PR
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Quote:
Is not having a PR affecting top ranking on the major search engines?
As PR is a Google only "feature" and even they don't use the value (as displayed on the toolbar) for anything .....
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Old 02-19-2007, 05:18 AM Re: SEO vs. PR
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As PR is a Google only "feature" and even they don't use the value (as displayed on the toolbar) for anything .....
Pardon, but what is the serp position of the site based on?
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Old 02-19-2007, 05:40 AM Re: SEO vs. PR
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For Google;

It is based on over 100 of on-page and off-page factors

Link anchor text, Title element contents, page content etc etc.
The real PR is just one small factor among the 100+
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Old 02-19-2007, 03:06 PM Re: SEO vs. PR
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Jeyce, chrishirst is right. Think of it this way, PageRank is a crude 0-9 scale, with a handful of sites that have a magical 10 rating. There might be 15 of them. Google owns about half, well, at least a couple - one is Google and another is Blogger.

So let's say you have a PageRank of 4, and I have a PageRank of 1. You don't really think that would mean your site will beat mine in every "serp" do you? What if I did a search for the exact title of my home page, and even used quotes? Do you agree that my site would come up higher than yours for that query?

I'm not trying to give you a hard time, just point out that PageRank doesn't actually decide how your pages rank in a search.
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