SEO Tycoon

**ozziedave** · 03-12-2007, 04:12 AM

I've recently been sent some Direct Marketing for a company that builds foreign language pages to enable you to market your website on foreign language search engines.

This is the site (I have no connection to this site)

http://www.mplw.com/demo/

Has anyone on the forum had any dealings with this company - and has anyone had any successes doing this type of thing?

Personally I think I could arrange to this build these pages cheaper than they are quoting myself using foreign students.

**chrishirst** · 03-12-2007, 07:00 AM

Quote:

I've recently been sent some Direct Marketing

Email spammers then?

I can't believe I stuck with that once they mentioned submitting to Search Engine and meta tags.

My only comment is "patronising drivel"

Create ONE doorway page in another language and watch the sales skyrocket.
In fact it is that kind of arrogance that gets Americans and American companies a bad name when it comes to dealing with anyone outside of the US.

**ozziedave** · 03-12-2007, 07:41 AM

Hi Chris,

Yeah I kind of agree with you there. I'm Australian myself and I tend to think that Americans wouldn't have the foresight to try and market in another language because most American businesses I've come across have difficulties dealing with people outside the US who do speak English. I guess with a small population ie Australia a way to harness sales in Asia is always worth looking at.

Had to laugh at their presentation that pointed at Australia when talking about non-English speaking sales opportunities.

As much as anything I want to find out if anyone has had much success marketing to non-English speaking customers because it is a completely different game.

**ADAM Web Design** · 03-12-2007, 01:58 PM

The best rules to remember about anyone who deals in SEO are these:

Any SEO or company offering a service via direct marketing/cold call/UCE isn't worth their salt. The good ones are too busy to bother with that stuff.

Any SEO or company offering a service via the same methods is indirectly telling you that your methods are fine, particularly if you don't do any offline marketing. How else will these people find you? (I actually called a dedicated SEO out on this once and got him to admit it on WebProWorld, but I forget where the thread is.)

As far as dealing in a multilingual environment is concerned, the only thing I can suggest is to make sure that you have someone for each language that is not only familiar with the language, but also the culture. Many people who speak a language other than English don't want to deal with a bilingual person whose mother tongue is English, regardless of how well he/she speaks the other language, because of these cultural issues.

So if you're going to offer this service, have someone on staff that can deal with your customers in each language. It's an expensive proposition, but it's probably the only shot you have to make it worth your while.

**chrishirst** · 03-12-2007, 05:06 PM

Mutilingual Forum at HR
and there has been a few threads on translation and marketing in other countries that I can recall.

**ozziedave** · 03-12-2007, 10:37 PM

Thanks for the link Chris that's exactly what I was looking for.

Regards

David