This is an independent study of Google search result listings using a keyword search phrase for a site that has gone through all the suggested processes to be listed highly for that keyword. The studies results will prove that Google has no reliable indexing for it's search results listing order. Although top results are of relevant content, the most relevant content is not always at the top.
Search Engine:
www.Google.com
Keyword Search Phrase: Live Psychic Advice
Controlled Website:
www.MysticInsight.com, aka.
www.Chartshops.com
Compared Website:
www.LiveAdvice247.com
It is assumed for the study that Google listings depend mostly upon these variables
1. Number of links back to the site from other sites.
2. Those other sites to have relevant content.
3. Those other sites to have a high PageRank.
4. Those links to use the keywords of the desired search phrase.
5. Keywords to appear in the page title and description of the result.
6. Keywords to appear several times within page content of the result.
7. Ample content of the site(pages indexed).
8. Image tags and table tags to have alt or title containing keywords.
9. Keywords found on page to be used in links to more relevant pages.
Other factors to consider for the study:
MysticInsight.com and Chartshops.com are the same one website with these two domains pointed to it. MysticInsight.com has been in the SEO process for over 6 months, Chartshops.com for 2 years, and LiveAdvice247.com no less than 2 years. LiveAdvice247.com is not related to the other two domains in any way, and is just used as a comparison in this study to prove how unreliable Google is.
Findings:
Using this search term on
www.google.com: Live Psychic Advice
Chartshops.com - Listing #195
Page title: Live Psychic Advice Readings - Mystic Insight
39 quality(PR3+) link backs
90 pages indexed
PR of 4/10(Google's PR is believed down during this study)
30 similar pages
Number of times keywords appear on page - 34
MysticInsight.com - Listing #NA(not listed)
Page title: Live Psychic Advice Readings - Mystic Insight
24 quality(PR3+) link backs
76 pages indexed
PR of 0/10(Google's PR is believed down during this study)
30 similar pages
Number of times keywords appear on page - 34
LiveAdvice247.com - Listing #21
Page title: Live Advice, Psychic,Mediums Tarot Readings
11 quality link backs total
10 pages indexed
PR of 4/10(Google's PR is believed down during this study)
0 similar pages
Number of times keywords appear on page - 2
This study finds that in comparison, LiveAdvice247.com, could not possibly be listed higher than the two controlled domains and it would appear according to the listing criteria that LiveAdvice247.com should not be listed highly at all. A study of the two sites in there visual appearence, quality of content, and quantity of content as compared to the search term used, MysticInsight.com and Chartshops.com had a far more superior website with far more superior relative content. Therefore it is concluded that Google has failed to recognize a viable and important website with far more relative content to the search term and therefore should be reprimanded for it's lack of actual intelligence in returning search results related to a users search term. Where is Google's fair businesses practices and how much relevant content is it really missing out there?
