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One of my chat sites went from PR 3 to PR 4 on Wednesday. The other 4 sites stayed the same. The PR update in the toolbar isn't that big of a deal, as it only reflects what Google is already seeing, but it seems to make a difference when dealing with other webmasters. I've had many sites that wouldn't even answer my emails until I reached a PR of 3 or 4.
But I will continue building high quality links to reach the top of the keywords I'm aiming for. A boost in the greenbar, however, is nice pat on the back.
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