I have created a website dedicated to auto car rent. I found various competitors. However, one of the rivals who deal in my area is in the business for more than five years. His site is getting over 80thousand backlinks. Although the site is poorly designed, it ranks #1 in Google and Yahoo. Now, I am planning to compete with this website. Do you think I will be able to outdo the topper? I am implemented typical marketing strategies. What should I concentrate on in order to rank 2nd? I want to obtain this position in 8 to 12 months.

Ranking #1 in Google, however, means nothing... Ranking #1 for keyword phrases that are popular and that actually convert is much more important. It could be that they are ranking for the wrong keywords...

If they are ranking #1 for competitive keyword phrases with lots of search volume and that do convert, it's not likely you'll over take him any time soon... but it's possible... eventually.

I would concentrate on creating individual pages for each major keyword phrase you're targeting... then do on-page and on-site optimization for those pages. Make sure that all internal links to those pages use the targeted keyword phrase(s) as the link text. Then work on building external links... It's the external link building that will make the most difference in the long run.

Hard to answer random, vague questions like this one.

Yes, actually convert is much more important. You must service more so that people would like to select you.

Aim first to be on first page first. After having stable SERP at first page, aim to be on top 5; then aim to be on top of the search.

You can not get it instantly. Start from a low ranking then you can your improvement if you got a higher results.

Everything depends on which strategy you are going to use for the web site promotion.

If you can build more quality links and you have good on page on your site plus good content you can be on top of Google plus a good design of your site you can get more visitors.

Originally Posted by wingmaiker

I have created a website dedicated to auto car rent. I found various competitors. However, one of the rivals who deal in my area is in the business for more than five years. His site is getting over 80thousand backlinks. Although the site is poorly designed, it ranks #1 in Google and Yahoo. Now, I am planning to compete with this website. Do you think I will be able to outdo the topper? I am implemented typical marketing strategies. What should I concentrate on in order to rank 2nd? I want to obtain this position in 8 to 12 months.

Can you submit you website link there

Its possible but its very hard to reach to it. As its an old website, its difficult if your domain is new. But its not impossible. Also you can rank below it but in the first page and its good too.

all depends on which method you are going to use for the web site promotion.

the website have to be related to the content and the text of the site so that there should be a extremely good relevancy between the design of the site and the content so that the design of the site should return the content of the site and anybody can get a clear plan about the site by just looking at its design and blueprint. The web site design needed in todays world.