Hi

I want to know how to do a proper keyword research using google adwords.what kind of stats are more important ?

Local Monthly Searches

It's extremely simple. All you have to do is type in some keywords and then Google will make some suggestions.

You want to make sure that you click to exact match keyword box on the right to get an accurate depiction of the website traffic that you'll recieve.

Once you've done that just pick a keyword you like and then optimize your website for it.

Then get ready to wait, and work hard, and wait.

Hello Thomas.

The answer to that question depends upon alot of things.

Are you focusing on a small niche, or are you going after something more competative?

What kind of conversion rate can you expect in your niche? Is your site product related?

Are you expecting return visitors?

How do you plan on monetizing it?

First off, don't make the same mistake I made. Broad search and exact search are completely different, make sure you check the appropriate box.

When most people talk about monthly search volume, they are referring to exact monthly searches. Every situation is different, but many people look for a minimum of 1000 exact monthly searches, for a closely targeted niche. I like alot more.

What's the competition like? Google the search term and check on the quality of your competition. Are you completely depending on SE traffic or do you have other ways of getting people to your site.

If you plan on monetizing your site, figure out how before you register a domain. On Google adwords tool go to right side and click on the "columns" drop down menu, and check estimated average cpc. If you plan on using adsense this will give you an idea about monetization. The figure shown is NOT what you will be paid per click, it is what an advertiser might expect to pay for a max bid. If the figure is below 50 cents you will probably be pain pennies for that term.

But even if adsense clicks are low, there are many affiliate programs you can check out.

Global vs. Local-This is another area that gave me a HUGE headache in the beginning. Will you be advertising something like an e-book, or something that has to be packed in a box and then shipped. It all depends on your site and how you plan to monetize it. Who are your users? You have to do lots of reading.

I go by Global results now because I found an affiliate program that has merchants available in several different countries.

Research before you register...

gather at least 5 high search keywords whether per months or per day look at those stat or volume of searches make your its not that too competitive for new sites get those average searches and make sure that keyword is being use.

Thank to all of you Now i have an idea about that,

Is there any special thing we want to consider when we doing keyword research for new site.Eg - ok let see i am doing a research for service providing site .... so what kind of average competition i want to consider before selecting a keyword ?

Originally Posted by Thomas Clark

Thank to all of you Now i have an idea about that,

Is there any special thing we want to consider when we doing keyword research for new site.Eg - ok let see i am doing a research for service providing site .... so what kind of average competition i want to consider before selecting a keyword ?

Yes absolutely. Don't target keywords with thousands of searches every month. If you do that you won't rank for that keyword for years.

What I would really suggest doing is picking a keyword with only a hundred searches a month. Then over time as you build backlinks work your way into the more commercial keywords.

That way you can first build authority and will see some traffic to your website. Instead of never ranking for a highly competitive keyword.

In you initial keyword research, pick those keywords which have searches but low competition.

Originally Posted by CameronHamilton

Yes absolutely. Don't target keywords with thousands of searches every month. If you do that you won't rank for that keyword for years.

What I would really suggest doing is picking a keyword with only a hundred searches a month. Then over time as you build backlinks work your way into the more commercial keywords.

That way you can first build authority and will see some traffic to your website. Instead of never ranking for a highly competitive keyword.

A Hundred searches a month? So if he gets 30% of those searches he'll get 30 visitors per month-so with a 2% conversion rate that's less than nothing.


If you would like less than nothing this is a good strategy Thomas. However, I cannot see his logic.

My last reg has 1400 searches per month and I ranked on page 2 in one week.

Try to find something you're interested in and good luck my friend.

PS-Look out for the-BS

Originally Posted by Thomas Clark

Thank to all of you Now i have an idea about that,

Eg - ok let see i am doing a research for service providing site .... so what kind of average competition i want to consider before selecting a keyword ?

That all depends, is it something you're planning to do full time-or part time?

Are you willing to put in the time and resources to tackle a highly competitive keyword?

If you're an expert in this field, you should be able to judge your competition fairly well. It sounds to me like you should read through the SEO section on this forum, and I can't help you there, SEO is one of my weak spots.

Originally Posted by mpw45233

A Hundred searches a month? So if he gets 30% of those searches he'll get 30 visitors per month-so with a 2% conversion rate that's less than nothing.


If you would like less than nothing this is a good strategy Thomas. However, I cannot see his logic.

My last reg has 1400 searches per month and I ranked on page 2 in one week.

Try to find something you're interested in and good luck my friend.

PS-Look out for the-BS

This guy doesn't know nothing. We had a feud and he's intent on harrassing me. If this guy wants I'll gladly post my earnings and he can post his earnings.

Other than that the advice I gave you is solid. It's better to get SOME traffic than none at all. It takes years to rank for highly competitive keywords.

Don't post any earnings, lad. That's against all kinds of tos's and ts and cs and what have yous. The dude abides (by google's laws).

Oops, then I take that back.

With respect, it is far too simplistic to decide on any single variable such as "number of searches" or "number of competing pages" etc. If you sell yellow widgets you better rank well for "yellow widgets" or your web site will not be helping your business. Careful research will tell you how you can take advantage of lower searched (or long tail) type keywords such as "how to install a yellow widget" or "best yellow widget" or "how to choose the right yellow widget". In all cases your focus should be on getting quality traffic no matter how long it takes to get it. The sooner you start the sooner you will get to the top for even the difficult keywords. Obviously you can make your initial focus the less competitive variations.

Having said this, it still comes back to quality content = quality visitors

You want to make sure that you click to exact match keyword box on the right to get an accurate depiction of the website traffic that you'll recieve.

I would not bother starting with anything less then 1000 exact searches a month. With a few hundred, you are hardly going to get any traffic. As for low search volumes with high CPC, as an overall, it is not worth it because most of these are quite competetive.

You have to also bear in mind the keyword tool is not totally accurate though the current one is considerably better when it comes to figures then then one that was around 6 months ago.

Originally Posted by Thomas Clark

Hi

I want to know how to do a proper keyword research using google adwords.what kind of stats are more important ?

Exact Match , Keywords that a least have 100 searched /month( if is for article marketing ) , search the keywords in quote on google and a choose them if are less than 5000 competitors.

also check if your competitor s are targeting those keywords, you could use traffic travis or Samurai Market.

Nice discussion i enjoy reading this thread , it's interesting.

Great conversation as a new person for this field i learn lots of things thank you guys, thank you very much

Keyword research can drive me a tad crazy because of all the million and one variations on every single phrase. I personally decided to not put much effort into those kinds of variations. My guess is that as the algorythms evolve, those variations will be taken more into account. When writing my articles, I try to use as many as is naturally comfortable. I never go overboard with it because then the copy is not fit for human consumption. Maybe I am all wet but that is what I do. For keyword research I recommend: Wordtracker and Wordstream, but I find Keyword Discovery to be the most accurate and useful keyword research tool.

Speaking Generally you want to find keywords that are highly relevant to the site, is high in popularity and commercial intent, but low in the competition. And if you use PPC ad costs low. The challenge is that the most profitable keywords (high popularity and the High Commercial Intent) is usually also the most competitive and has the highest Ad costs.