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Man, now I'm even more confused! haha.
Ok, linking is good but there isn't any point to having "links pages"? I was under the impression that building links in the same or related industries (trading) is a good thing.
For example.
His site is a carpet cleaning site... So if he was to find companies like: Carpet stores, maid services, janitorial services, carpet cleaning stores, etc. that it would help.
Is that not the case? If not, why would you want to spend time building backlinks and how would you build backlinks if you don't trade?? Directories are really related are they?
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