The Other Search Engines

**altonpost** · 05-24-2002, 08:28 AM

Hiya,

I am having problems getting my site posted in major search engines....I have added my link to lover 100 search engines and have waited over a month now but nothing...notta....not even the open source directory. I was wondering if maybe having my index as php has anything to do with it ? I changed it to HTML yesterday so i'll see if that helps. I have seen sites that have been entered already in the search engines that applied 2 weeks after I did. I just don't understand what is going on ! I know my meta tags and everything else is correct. If you have any input please let me know...Thanks

Jeff

**TimSchroeder** · 05-24-2002, 11:46 AM

Hey alton,

Search engine optimization is not an easy game. But by now you should at least be listed in a couple.

I have some good suggestions for you, but I'll have to come back to write them all.

**altonpost** · 05-25-2002, 03:11 PM

I went to check this morining to see if I happened to be listed in any of the searcg engines....I got to google and lo and behold there I was. I went and dragged my wife to show her..hehe....but then I went back to google again and I was nowhere to be found? Any Ideas ? Dissapointed again

Jeff

**TimSchroeder** · 05-25-2002, 03:34 PM

Your back into to google for me.

Their index is still probably in the process of being updated.

Sometimes you can find your site in:
www2.google.com
or
www.3.google.com

Before www.Google.com

I will reply to your original post later today or tommorrow at the latest

**altonpost** · 05-25-2002, 05:29 PM

Ok...any suggestions now on how to get on that 1st page with the keywords free classifieds ?free classifieds in gooogle that is

Thanks

Jeff

**TimSchroeder** · 05-25-2002, 05:40 PM

Maybe some help...

About getting into: DMOZ.org

First email the category editor and CC it to the staff. I emailed them once simply stating that I had submitted my site over a month ago and I was just making sure that they were still an active editor in that category.

If that still does not work, try and email an editor one category up from the category you submitted to.

About rankings: Not for DMOZ or other Directories.

You have to think about what the search engines see. They spider your site in the same order of the source code. So, you have:

Quote:

<html>
<head>

<TITLE>The Alton illinois Post is your free online classifieds </TITLE>
<META NAME="Description" CONTENT="The Alton Post is your online free classifieds and a place to make money and some friends">
<META NAME="Keywords" CONTENT="sublime directory, illinois, free games, alton, home depot, personals, post, 62002, used books, money, online, real estate listings, work at home, dating services, homes for sale, alta vista, email directory, state of illinois, free classifieds, real estate, news, ISP, web cams,
web design, marketing, riverbend, free web hosting, advertising,grafton, Mississippi, community, history, calendar, births, obituaries, robert, wadlow, civil war, elijah, lovejoy, missouri, st. louis, saint louis, great river road, lewis, clark, college, classifieds, siue, chat, message, board, personal ads, classified, want ads, alton classifieds">

</head>

<link rel="stylesheet" type="text/css" href="altonstyle.css">
<meta http-equiv="Content-Type" content="text/html; charset=windows-1252">

<div align="center">
<table border="0" cellpadding="0" cellspacing="0" width="738" height="67">
<tr>
<td width="504">
<img src="images/alton.gif" border=1>
</td>
<td width="230">
<a href="http://altonpost.financialcircuit.com"><img src="images/mortgage.gif" alt="Best Loans" border="0"></a>

</td>
</tr>
</table>
</div>
<table align="center" border="0" cellspacing="0" cellpadding="1" width="738">
<tr>
<td class="class1">
<table align="center" border="0" cellspacing="0" cellpadding="3" width="100%">
<tr>
<td class="class2">
<center>
<a href="main.php" onmouseover="window.status='Back Home'; return true;" onmouseout="window.status=''; return true;">Home</a>
| <a href="classified.php" onmouseover="window.status='Go To The Classified Ads'; return true;" onmouseout="window.status=''; return true;">Classifieds</a>
| <a href="pictures.php" onmouseover="window.status='Pictures, Pictures, Pictures, ...'; return true;" onmouseout="window.status=''; return true;">Personals</a>
| <a href="links.php" onmouseover="window.status='Other Selected WebLinks'; return true;" onmouseout="window.status=''; return true;">Links</a>
| <a href="forum.php" onmouseover="window.status='Go To The Forum'; return true;" onmouseout="window.status=''; return true;">Forum</a>
| <a href="chat.php" onmouseover="window.status='Chat With Other Members'; return true;" onmouseout="window.status=''; return true;">Chat</a>
| <a href="webmail.php" onmouseover="window.status='Check Your Mail'; return true;" onmouseout="window.status=''; return true;">WebMail</a>
| <a href="members.php" onmouseover="window.status='Members, View/Change Your Personal Profile'; return true;" onmouseout="window.status=''; return true;">Members</a>
| <a href="guestbook.php" onmouseover="window.status='Sign Our Guestbook'; return true;" onmouseout="window.status=''; return true;">Guestbook</a>
| <a href="contact.php" onmouseover="window.status='About Us ...'; return true;" onmouseout="window.status=''; return true;">About</a>
</center>
</td>
</tr>
</table>
</td>
</tr>
</table>
<table align="center" border="0" cellspacing="0" cellpadding="0" width="10" height=4>
<tr><td>
</td></tr>
</table>
<table align="center" border="0" cellspacing="0" cellpadding="0" width="740">
<tr>
<td valign="top" align="right">
<table align="center" border="0" cellspacing="0" cellpadding="1" width="130" height="40">
<tr>
<td class="class1">
<table align="center" border="0" cellspacing="0" cellpadding="3" width="100%" height="40">
<tr>
<td class="class2">
<div class="sideheader">Status</div>
<div class="sideleft"></div>
</td>
</tr>
</table>
</td>
</tr>
</table>
<table align="center" border="0" cellspacing="0" cellpadding="0" width="10" height=4>
<tr><td>
</td></tr>
</table>
<table align="center" border="0" cellspacing="0" cellpadding="1" width="130" height="175">
<tr>
<td class="class1">
<table align="center" border="0" cellspacing="0" cellpadding="3" width="100%" height="175">
<tr>
<td class="class2">
<form method="post" action="login.php" name="">
<div class="sideheader">Login</div>
<table width="100%">
<tr><td colspan="2">
<div class="sideleft">
Username<br><input type="text" name="username" size="20" maxlength="22"><br>
</div>
</td></tr>
<tr><td colspan="2">
<div class="sideleft">
Password<br><input type="password" name="password" size="20" maxlength="22"><br><br>
</div>
</td></tr>
<tr><td valign="top">
<input type="hidden" name="loginlink" value="/bazar/main.php">
<input type="submit" value=" Login " name="submit">
</td>

</tr>
</table>
</form>
<div class="sideleft">
<a href="main.php?login=lostpass" onmouseover="window.status='Register as a new Member. IT IS FREE !!!'; return true;" onmouseout="window.status=''; return true;"><a href="register.php"><img src=images/register.gif border="0" align="top"></a></a><br>
<a href="register.php" target="_blank" onmouseover="window.status='Get lost Password by EMail'; return true;" onmouseout="window.status=''; return true;">Lost Password</a>
</div>
</td>
</tr>
</table>
</td>
</tr>
</table>
<table align="center" border="0" cellspacing="0" cellpadding="0" width="10" height=4>
<tr><td>
</td></tr>
</table>
<table align="center" border="0" cellspacing="0" cellpadding="1" width="130">
<tr>
<td class="class1">
<table align="center" border="0" cellspacing="0" cellpadding="3" width="100%">
<tr>
<td class="class2">
<html>

<head>
<meta http-equiv="Content-Type"
content="text/html; charset=iso-8859-1">
<meta name="GENERATOR" content="Microsoft FrontPage Express 2.0">
<title>NetMenu</title>
</head>

<body bgcolor="#DAF4FE" text="#FFFFFF">

<p align="left">
<applet code="NetMenu.class""align="baseline" archive="NetMenu.jar" width="120" height="180">

<param name="bgColor" value="DAF4FE">
<param name="topLevelColor" value="005A94">
<param name="secondLevelColor" value="85798C">
<param name="strColor" value="FFFFFF">
<param name="strHiColor" value="F0C070">
<param name="itemHeight" value="20">
<param name="font" value="Times New Roman">
<param name="menu0" value="Games|*|Basketball,BlackJack,Bowling,Poker, Ant Dancing,|u0,u1,u2,u3,u4,">
<param name="u0" value="mainW|http://altonpost.net/basketball/b-ball.html">
<param name="u1" value="mainW|http://altonpost.net/blackjack/index.html">
<param name="u2" value="mainW|http://altonpost.net/bowl/bowlpage.htm">
<param name="u3" value="mainW|http://altonpost.net/poker/poker.html">
<param name="u4" value="mainW|http://altonpost.net/ant/ant.htm">
<param name="menu1" value="09/11/01|*|Tibute,Tribute2,Tribute3,Tribute4|u5,u6,u7,u8 ">
<param name="u5" value="mainW|http://altonpost.net/bazar/images/cryingeagle.jpg">
<param name="u6" value="mainW|http://altonpost.net/bazar/images/NewYork2.jpg">
<param name="u7" value="mainW|http://altonpost.net/bazar/images/jesus.jpg">
<param name="u8" value="mainW|http://altonpost.net/bazar/images/military.jpg">
<param name="menu2" value="Entertainment|*|BritanySlam,Horoscope|u9,u1 0">
<param name="u9" value="mainW|http://altonpost.net/slam/slam.htm">
<param name="u10" value="mainW|http://altonpost.net/horoscope/horoscope.htm">

</applet>

I removed the rest of the source to shorten this post. First it looks like altonpost.net has a redirect to ttp://www.altonpost.net/bazar/main.php . Search engines do not like redirects.

About the source code:

Lets start with the metatags:

Remove the metatags generated by netmechanic comment tag. It is not needed.

For the title tag you have "The Alton illinois Post is your free online classifieds." I suggest changing that to "Free Illinois online classifieds: Altonpost.net"

Your keyword and description tag look fine but most search engines don't even use those anymore.

Now that the search engines have scanned you meta info, it continues to the rest of the source. But if you look at your source code, it has no text to read until it gets towards the bottom of your souce code. You need some keyword rich text and at the top of your code. Also consider making it an H1 tag. You can still make it h1 while still reducing the size. Above everything, you might want to put one sentence. Ex. Free Illinois Classified Ads!

Wondering why your google decription just has "Banner 10000217. ... ?" Google uses the first line of text it sees and uses that as your description.

Do a search for "altonpost" on Google. The second choice (listing 2) is for your contact page. See how your description is "Click here to refer us to a friend. Ad of the Day. Contact Get in touch with The Alton Post: Webmaster : webmaster@altonpost.net. Support : support@altonpost.net. ... "

It is the first lines of text it sees. First the Click here to refer us to a friend. Then the "ad of the day." text. It is pulling it from your left table. Look at the source code and this is what is sees first (after the top table but there is nothing there for it to use)...

Once you get into DMOZ, it will give you a ranking boost in Google and as well use that description on your listing.

TO BE CONTINUED....

**TimSchroeder** · 05-25-2002, 05:53 PM

Now, if you want to keep everything how it is, I suggest making www.altonpost.net a doorway/entry page into the rest of the site.

This page will be well optimized for rankings and not necessarily for looks (although you can still make it look good).

I will soon be offering my own optimization services. So if you like, I can make this page for you for a small price.

Next...

Submit to the Yahoo directory. You chances of getting listed for free are small, but still try. Read my post about getting into Yahoo free in the "Tips and Tricks forum." If you still are not listed after a month, contact me.

Many of the search engines are going to paid listings. Getting listing in the Inktomi index (which feeds other engines) is not free. I use www.positiontech.com . You would submit your new optimized home page to them.

Start doing link exchanges. Even if you do not get a lot of traffic from this, link popularity in google is very important. Just being listed does not help much. You want to be SEEN (meaning you need to be in the top 10 for a couple nice keywords).

I think you should target they keyword phrase "free illinios classifieds ads" You won't get a ton of traffic, but it will be targetted.

TO BE CONTINUED...

**altonpost** · 05-25-2002, 09:25 PM

Wow...Thanks for taking all that time for me and explaing this stuff it is really appreciated...good news...im in yahoo now too...anyway...I might have created a entrance page like you were talking about...I have a test page here

http://www.altonpost.net/nuke/

Is this what you met by entrance page?

Also how often do those search engines spider your site ?

Thanks again....I have more questions and comments coming soon

Thanks

Jeff

**altonpost** · 05-25-2002, 09:34 PM

Im off google again..arghh

**WandaCox** · 05-25-2002, 09:47 PM

Quote:

Originally posted by altonpost
Hiya,

I am having problems getting my site posted in major search engines....I have added my link to lover 100 search engines and have waited over a month now but nothing...notta....not even the open source directory. I was wondering if maybe having my index as php has anything to do with it ? I changed it to HTML yesterday so i'll see if that helps. I have seen sites that have been entered already in the search engines that applied 2 weeks after I did. I just don't understand what is going on ! I know my meta tags and everything else is correct. If you have any input please let me know...Thanks

Jeff

Sometimes it takes up to 3-4 mth's to see results. This site is outstanding... and offers incredible 'tips' on 'working' the engines just right.. many variables effect your EngineRank. Be careful not to submit more then once a mth. to Yahoo, or they will most likely never list you...
Metatages/keywords & the appearance of these keywords within the body of the opening paragraph & link popularity are major 'key' spider/rank issues with the engines.

We have gained much from this website here:

http://www.selfpromotion.com/

The guy that owns the site.. is impressive & all services are free.. and he works only on 'tips'.. yae.. we thought that was kinda cool.

His content is excellent.

GoodLuck!

**altonpost** · 05-25-2002, 11:48 PM

argh....I just don't get it....for the last 6 hours or more..I have been listed on google and then delisted then relisted again...it keeps relisting me and delisting me....anyone know whats up with that ? Thanks for the tip about the website too.

Frustrated

Jeff

**WandaCox** · 05-26-2002, 12:48 AM

Quote:

Originally posted by altonpost
argh....I just don't get it....for the last 6 hours or more..I have been listed on google and then delisted then relisted again...it keeps relisting me and delisting me....anyone know whats up with that ? Thanks for the tip about the website too.

Frustrated

Jeff

This is Google's common once a month 'reindexing'... it's normal to see your site go up & down util the reindexing is completed. Most likely will be on Monday-Tuesday max.

I also reviewed your source code:

<html>
<head>

<TITLE>The Alton illinois Post is your free online classifieds </TITLE>

<META NAME="Description" CONTENT="The Alton Post is your online free classifieds and a place to make money and some friends">

******** NOTE ************
I would work on the above (title) and the Meta Description.

BRB (Be right back) with a prime example of how best to utilize the TITLE...

________________________________________________
<META NAME="Keywords" CONTENT="sublime directory, illinois, free games, alton, home depot, personals, post, 62002, used books, money, online, real estate listings, work at home, dating services, homes for sale, alta vista, email directory, state of illinois, free classifieds, real estate, news, ISP, web cams,
web design, marketing, riverbend, free web hosting, advertising,grafton, Mississippi, community, history, calendar, births, obituaries, robert, wadlow, civil war, elijah, lovejoy, missouri, st. louis, saint louis, great river road, lewis, clark, college, classifieds, siue, chat, message, board, personal ads, classified, want ads, alton classifieds">
_________________________________________________

********* ALSO **********
you want you KEYWORDS to be included in your opening TEXT PARAGRAPH the visitor 1st reads. I didn't closely look at the opening paragraph.... but the spiders will look for your keywords to be RICH within your openig text.

Be back.

Hang in there.

?? Are you using DOORWAY pages?

?? Do you have other 'simular' sites linking to yours ??

You'll get there..
However, the 'reindex' will settle prob. Mon-Tue..
and won't reindex for another 30 days.

So don't do any CHANGES NOW.. till the reindexing is complete..
then analyize what changes are needed.. and be working on that over the following 30 days, so your 'set' for the next reindex.

Just my opinion.. based on the SEO work we do for our sites & client sites.

Sincerely:
msWandaMay
SITETUTOR
www.SiteTutor.com
it's YOUR community!
come join!

**WandaCox** · 05-26-2002, 01:14 AM

People get obsessive about their keywords. This is wrong. It is difficult if not impossible to get high rankings based on keywords. Instead, you need to think about keyphrases.

The easiest way to do this is ask yourself "what would someone trying to find me type in when they search?" Make a list of these. Try them out on the search engines -- pretend to be someone looking for your product or service.

If your business is geographically restricted, then your keyphrases should reflect this. For example, if you are a a real-estate broker in Wilmington, North Carolina, then the key phrase "buying real estate" is a waste of time; instead, the more specific phrase "buying real estate in wilmington north carolina" is what you want to be thinking about.

#2 to follow

**WandaCox** · 05-26-2002, 01:15 AM

Think about variations on the key phrases and write them down. Continuing with our example:
real estate in wilmington north carolina
real estate brokers in wilmington north carolina
buying real estate in wilmington north carolina
selling real estate in wilmington north carolina
renting real estate in wilmington north carolina
home buying in wilmington north carolina
house buying in wilmington north carolina
selling a house in wilmington north carolina
renting a house in wilmington north carolina
renting an apartment in wilmington north carolina
apartment renting in wilmington north carolina
real estate brokers in wilmington nc
buying real estate in wilmington nc
selling real estate in wilmington nc
renting real estate in wilmington nc
home buying in wilmington nc
house buying in wilmington nc
selling a house in wilmington nc
renting a house in wilmington nc
renting an apartment in wilmington nc
apartment renting in wilmington nc
real estate brokers in new hanover county
buying real estate in new hanover county
selling real estate in new hanover county
renting real estate in new hanover county
home buying in new hanover county
house buying in new hanover county
selling a house in new hanover county
renting a house in new hanover county
renting an apartment in new hanover county
apartment renting in new hanover county

**WandaCox** · 05-26-2002, 01:26 AM

WordTracker goes a bit further. It helps you develop lists of relevant keyphrases, ranked by their popularity. It then queries the major search engines to determine which keyphrases are the least competitive. It's usually not much use targeting a popular keyphrase (lots of searches) if there are millions of other pages that contain that keyphrase. On the other hand, a relevant keyphrase that only gets a few searches a day but which has only a few pages competing for it is a good candidate, because it will be much easier to get a high ranking. WordTracker has a free trial that will give you a lot of information, and additional services available by subscription - including some great tools for working with Overture.

**Overture** is good!

**WandaCox** · 05-26-2002, 01:27 AM

My advice is to use the Overture tool to get a rough idea what your keyphrases should be (and find ones you might not have thought about), and then use WordTracker to determine which ones you really should be targeting - and (this is key!) to rank them in order of importance.

OK. At this point, you know what your best keyphrases are. You've got your list. You've checked it twice. Now it's time to use it!

Step 2 - Crafting your <TITLE> tag

Most people make the mistake of using a page title that's good for people but lousy for the search engines. Big mistake. A title like "Bill Phillips - Real Estate Broker" is a disaster! The golden rule is this: All your most important keyphrases should be in the TITLE tag. So what you do is look at your keyphrases, make a list of all the important words, and create a title tag that uses them. Also, keep in mind that browsers only display the first few words of a title tag (whatever fits into the title bar of the window). So while the first sentence of your title tag should be "human readable", the rest can be just a list of keyphrases.

There is some debate as to whether a very long title tag is a good thing or a bad thing when it comes to search engines. Some people are concerned that a very long title tag might result in the search engines deciding the page is a "spam page." I'm waffling on this issue right now. Based on the available (scanty!) evidence, my advice is to keep the title between 15 and 20 words. But you might want to try longer title tags on some of your pages, just to see what happens! So Bill Phillips might have a title that looks like this:

<TITLE>Real Estate in Wilmington, North Carolina - New Hanover County - Buying Selling Renting Houses Homes Apartments Commercial Property Office</TITLE>

The reason for this is that the three most important places to have keyphrases and phrases are your title tag, your meta tags, and your first paragraph. You want them to all contain the same important words; this increases your keyphrase density and improves your rankings.

**WandaCox** · 05-26-2002, 01:28 AM

The Meta Tags

The fabled Meta tags are important to getting good rankings, and on many search engines, the page title (often truncated) and the Meta Description tag are what gets displayed.

Meta tags go in the <HEAD> section of the HTML page (the same section as the <TITLE> tag). The Meta Description tag should contain a short description of the web-page. Guess what? You've already written one for the <TITLE> tag! So just edit that to make it totally human readable (and perhaps a little shorter), and you're done. The format of a Meta description tag is simple. It looks like this:

<META name="description" content="whatever you want to place here">

So, in our example, we might use:

<META name="description" content="Real Estate in Wilmington, North Carolina - Buying, Selling & Renting of Houses, Homes, Apartments, Commercial Property and Office Space">

My advice on the length of this description is keep it between 100 and 200 characters. Remember: the description tag should be written for humans to read. It should not be a list of keywords!

**WandaCox** · 05-26-2002, 01:29 AM

The other Meta tag is the Meta Keywords tag. What you do is take your keyphrases, and enter them in the order you think is most appropriate, separated by commas. Don't repeat a keyphrase, and don't repeat any individual word more than 5 times or so. This may mean that you can't use some of your better keyphrases.

The reason why you don't want to repeat any particular word more than 5 times is that some search engines may penalize you for doing this. Search engines aren't as sensitive to keyword repeating as they used to be (most of them ignore extra repeats), but play it safe. The exception is common "noise" words like "the", "in", "a", "and" and so on. Most search engines ignore them. Leave them in, but don't worry if you have more than 5 of any of them.

If you've got a lot of keyphrases that really are relevant to your site, the best thing to do is build "theme" pages devoted to a particular keyphrase or set of keyphrases. This is good for you, good for your visitors, and appreciated by the search engines. Use the most important keyphrases on your homepage.

Some people get confused about whether to use commas between phrases, and whether to capitalize keywords. The truth is, some search engines pay attention to the commas, some don't. But the ones who don't treat them as "white-space". So just use commas as appropriate, but don't waste a character putting a space after the comma. Similarly, just capitalize words as you might expect people to normally use them. Most search engines will ignore the capitalization, but it can't hurt to help out those that make note of it.

If you want to get really fancy, play the cunning comma trick. The search engines that don't pay attention to commas sometimes pay attention to sequences of words. So if you can put two keyphrases together with a comma between them, and the last words of the first keyphrase coupled with the first words of the next keyphrase make up one of your keyphrases, then you've gotten 3 keyphrases for the price of two! Normally, however, this is difficult, so don't waste too much time over it.

Keep your keywords meta-tag length between 200-400 characters. Unfortunately, this means you may not be able to include all of your key phrases in your meta keywords tag even if you don't repeat a word too often. The theme pages concept deals with this also. After pruning away, our sample keywords tag might look like this:

<META name="keywords" content="real estate in wilmington north carolina,buying real estate in wilmington north carolina,selling real estate in wilmington north carolina,renting real estate in wilmington north carolina,real estate broker in wilmington north carolina,new hanover county,south-east north carolina,house broker,apartment broker,home sales,apartment rental">

#7 the PARAGRAPH

**WandaCox** · 05-26-2002, 01:32 AM

The first paragraph

The first paragraph of your page should recapitulate and expand upon everything in your title and meta tags. You need to have all those keyphrases in it. However, since this is going to be read by people, it needs to be written with them in mind. This is where you introduce yourself to your visitors, so you want to make a good impression.

Try to put this first paragraph as close to the <BODY> tag as possible. Avoid putting graphics or other HTML in front of your first paragraph as much as you can. I don't have a banner ad on my homepage for this reason. Also, use the <H1> or <H2> tag to emphasize your opening sentence (but make sure it looks tasteful!). Bill Phillips might use the following opening paragraph:

<H2>Are you interested in buying, selling or renting real estate in Wilmington, North Carolina?</H2><BR>
If so, you've come to the right place. My name is Bill Phillips, and for the last 10 years, I've specialized in helping my clients find the perfect home, apartment or commercial space in beautiful New Hanover County. Please allow me to be your guide.

BINGO...... now your ready...

** this is the profound data from this site **
www.SelfPromotion.com
very good site for 'tips' on enginerank.

hang in there! let Google finish her dancing around now.. then see where you settle..
compare it to last months rank..
are you improving or declining in rank?

don't do the changes to your site.. till the Google dance is over..
or it could set you way back...

goodluck!

**WandaCox** · 05-26-2002, 01:34 AM

You clearly want to have your important keyphrases on your page more than once, because this is what gives the search engines a clue as to what your page is really about. But you don't want your keyphrases to appear too many times, because that might make the search engines think your page is a spam page trying to rank highly for a particular phrase.

The question then becomes, how much is too much? And the answer is, nobody knows for sure, and it's going to be different from search engine to search engine. Rumor has it that Google likes pages with less than 13 repeats of a keyphrase, for example.

My advice is to try and keep the number of repeats of important phrases down to 10 or less; this means all instances, in title, meta tags, and the text of the page. Sometimes this simply isn't possible, because the phrase is so integral to your topic, so don't get paranoid about this. Just keep it in mind.