Just some general rules to make your site sticky.
How much text-imagery should I have on my site?
Generally it should be 70% text or space and 30% imagery. Remember that the site layout (table borders, backgrounds, etc) count as 10% in total (no matter how much or little) of imagery.
1) Simplify: Sticky sites are 'top-heavy'. That's to say, visitors should be able to get their daily dose from the very first page that they see, leaving the business of site navigation for those who want to trawl the archives. Lose the Flash intros, thin out the page furntiture (images, text etc) and don't drip-feed content. Treat your front page as it is the only one visitors will ever look at (this rule doesn't always apply).
2) Think like a blog: A little bit of new content every day makes for a stickier site than a lot of content once a month. Get into the habit of updating frequently and visitors are more likely to make your site a destination on their daily circuit of the web. If updating is a hassle, install a weblog publishing tool to take the strain.
3) Link like a blog: Outbound links generate inbound links. Maintain a list of favourite sites on your front page, including links in your regular updates and share your broswer bookmarks. Even if you don't provide the most important content, you're likely to get regular traffic.
4) Add interactivity: If syndicated content fits into your site format, pick out the feeds that suite your subject matter and include them in a sidebar so thy don't overwhelm your own content. Look for interactive content that can be fine-tuned to your site - polls and survey's are a good choice.
5) Build a community: Try an off site comments service such as Enetation and see if your site attracts a following. If so, consider a bulletin-board forum where your visitors can create user accounts and interact with one another. Treat your site as a conversation rather than a lecture.
Here is some places to get some resources to help you in your sticky ways:
1) Pollmonkey
2) Miniclip
3) Bravenet
4) Technorati
5) Feedroll
6) Metatalk
Three of the best sticky sites:
1) The BBC
2) Metafilter
3) B3ta
If anyone has any more to add, just send me a PM with the rule/ example/ resource.
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Last edited by Mooofasa; 01-10-2005 at 01:16 AM..
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