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Yes I agree you should lose the splash page, it does little visitors and puts up a wall to the search engines.
The site is in a niche market, which is a good idea. Also the site looks great and the ads blend in well, but you will likely have problems getting traffic from search engines because they can't deconvolute frames very well. (Basically they can't be sure which url relates to which content).
You can get exactly the same look and feel to the site if you used CSS and you would make it a lot more search engine friendly.
Cheers,
Paz.
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