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Smarty,
The site in general looks professional and probably has a lot of good information, however, I wouldn't be surprised if you are having trouble converting traffic. Right now there is way too much to do - a long list of links on the side, a number of image links on the homepage, etc. You need to direct your prospects in a direction - what do you want them to do? What is the goal of the site? Make that obvious, reduce the clutter, and I guarantee you will see an increase in conversion rate.
Good luck!
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