Very impressive: has just about everything it should, clear and simple. Minor quibbles: when I refine using the selects on the left there's no "unrefine"; some of the ancillary pages (eg returns policy) are unstyled, links on product pages (ask question and email friend) wrongly styled and look like they were supposed to be popups - close window is a bad link if they're not; I'd have a newsletter link on the blue nav bar. As I say, minor - should do well.
Thanks for that Paul - really useful to get a few bugs ironed out. I'll pass these on to our developers!
Is there any particular on page SEO stuff that needs reviewing?
Stores pretty much handle themselves, assuming basics like title/meta tags/decent product description are implemented. Some of your alt text could be refined -- add a few more words eg don't just mention manufacturer and manufacturer's item code -- add on what it is in plain English -- Smith's X99-413 Machine Washable Baby Pyjamas - rather than just Smith's 99-413. Re the comment above about number of connections - you are limited to a degree by the daft font that's been chosen but there's always scope for improvement.
It looks like you're gettin excellent traffic on your site. Point size was a little small for me, but still fit the design well. Good navigation, just the correct amount of white space. Kudos.
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