|
Well, I think that this site looks unprofessional. It looks cheaply put together and rough around the edges. Based on that I would probably not use your service. While I would not anyways because I do not drive a BMW, I would not suggest your site to any friends that do. Here is how you can make this better:
First start by taking out your right column and putting in some useful information there. I know what site I am at, I do not need to be told. Try putting a picture of the product. That way I have some idea of what it is right off hand. I do not have to search for it. If it is not what I am looking for then I do not want to spend unecessary time on your site.
Next, make your navigation have some sort of rollover effect. That is so bare and basic. That will help the left side fot he site. I would also take the pictures of the cars off of the home page. At first glance I though you were selling cars. Not headlamps. Then I realized it was headlamps after reading. Replace those cars with pictures of your product.
Next, your header does not do it for me. That is out of place. Your entire site is white and grey, then your black header. Change this. Also, rather than making the C shift colors, keep it one color and leave it. When it shifts, the whole letter C shifts. Just looks bad.
Why is this product only for the BMW line of cars. Why not other brands, makes, models, etc? This would be huge if you could get it on a lot of cars, not just an extremely targeted audience like this.
The last thing I will mention is this, instead of charging $600.00 for your product, drop that to $599.99. It is a mental thing with people. They see a smaller number so it must be a cheaper price. Which it is, but 5 is less than 6 so that is a big price drop. You are still making the same amount of money, but people are thinking they get a better deal. On your purcase page, try putting an example of each instead of just a drop down box with the information in it. If I am going to spend that kind of money, I want to make sure I am getting exactly what I am looking for. This will help with satisfaction as well. Be right the first time, then you fewer RA's.
6 out of 10
__________________
Gaming is Everything
Please login or register to view this content. Registration is FREE
|
