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I love that you used a book template, nice touch for the type of site you have.
I think you have too many Google ads. Having both the horizontal and vertical ads makes it look more like one of those advertising sites as opposed to a real site. (sorry can't think of the proper name for them)
Is it possible to have the "page" color for book, more the color of an actual page? Off white or pale yellow. Something that is not the same as background.
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